The document contains 15 sample essays on various topics. The essays range from 200-500 words and discuss topics such as winning the lottery, having children, paying taxes, the impact of television, what it takes to become wealthy, living alone, the purpose of sports teams, critiquing competitors' advertisements, the advantages and disadvantages of multiple generations living together, the limitations of television news compared to print media, the tradeoffs of living in one place versus moving frequently, how the automobile changed society, perspectives on materialism in modern society, and why people are fascinated by celebrities.
Warren Buffett answered questions about the global financial crisis in a rare Q&A session. He provided lighthearted and unconventional responses to questions about risky investments to avoid, the causes of the crisis, and the impact of government interventions. While joking about the serious issues, his comments highlighted the pervasive problems in the mortgage and credit markets.
How to become smart punter in 2022 & Start Winning in Cricket Betting
Learn the secrets of Cricket Betting. I have shared 11 secrets tips to win every match.
Society promotes 15 things that often lead to unhappiness and lack of fulfillment, such as following the majority instead of individual truth, financial dependence on employers, excessive work with no time to live, disrespecting elders without merit, stopping learning after school, going into debt, sacrificing for countries without cause, being easily offended, living in fear, letting the government control your life, hiding problems, obsessive consumerism, restricting yourself to stereotypes, basing self-worth on social media, and feeling the need to have life fully planned by age 20. The document encourages thinking independently and living freely according to one's own values and path.
15 stupid things society wants you to dokunzitegroup
油
Society promotes 15 things that often lead to unhappiness and lack of fulfillment, such as following the majority instead of individual truth, financial dependence on employers, excessive work with no time to live, disrespecting elders without merit, stopping learning after school, going into debt, sacrificing for countries without cause, being easily offended, living in fear, letting the government control your life, hiding problems, obsessive consumerism, restricting yourself to stereotypes, basing self-worth on social media, and feeling the need to have life fully planned by age 20. The document encourages thinking independently and living freely according to one's own purpose and values.
This document summarizes the key points of a long marketing letter from the National Federation of the Blind. The letter uses guilt and fear appeals to solicit donations by describing the difficulties blind people face and making the reader feel responsible for helping. It includes a symbolic penny attached to make the reader think of "Lisa" and other blind children in need of support. The letter aims to make the reader feel guilty if they do not donate money.
Financial security comes from having a stable, well-paying job or business. However, less than 10% of Filipinos are truly wealthy due to bad money habits like overspending and lack of savings and investment. To become rich, one must pay themselves first by saving 10% of earnings each paycheck and starting investments early, as it's choices around time and money management, not the amount of money itself, that determines wealth. Success also often involves failure initially, so perseverance is important.
The document discusses how Mamzelle Aurelie, an old lonely woman, comes to care for her neighbor's four children for two weeks when the mother falls ill. Initially struggling to manage the children, Mamzelle Aurelie begins to realize the importance of human connection and develops affection for the children. By the end of the two weeks, Mamzelle Aurelie regrets that she never had children of her own and realizes she wasted her life living alone on her farm.
Bullying presentation/How to deal with bullying .pptxssuserb6cf2e
油
Any form of verbal, psychological, or physical violence that is repeated by someone or a group, who is in a position of domination against one or more other individuals in a position of weakness and intends to harm its victims that are unable to defend themselves especially when the bully may have one or more followers who are willing to assist the primary bully or who reinforce the bully by providing positive feedback such as laughing
Master Data Science Course in Kerala and How to face an interviewbenjaminoseth
油
Cracking a data science interview requires a strategic approach, strong domain knowledge, and hands-on expertise. This PPT is designed to help aspiring data scientists prepare effectively by understanding the core interview topics, real-world problem-solving techniques, and communication strategies. Whether you are new to data science or an experienced professional, this guide covers must-know topics like machine learning, statistics, data wrangling, and coding. With expert insights from a Data Science Course in Kerala, this presentation highlights industry-specific interview patterns, key questions, and problem-solving frameworks. Get ready to excel in your data science interviews with practical tips, real-world case studies, and best practices to land your dream job!
Learning objective: Encourage innovation in the face of adversity. Panelists will discuss strategies for cultivating innovation and promoting a resilient growth mindset.
Upgrade your kitchen with affordable RTA cabinets that combine style, durability, and budget-friendly pricing. These ready-to-assemble cabinets offer easy installation without compromising on quality. Choose from modern, shaker, and European-style designs to match your space. Perfect for homeowners, contractors, and remodelers seeking wholesale savings. Enjoy high-quality materials and craftsmanship at unbeatable prices. Get the best RTA cabinets for your kitchen today.
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
油
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. Well dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
Youll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGEs impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: its never been more important).
With Zack Kadish and Alex Carchietta, well show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If youre looking to cut through the noise of constant SEO and content trends to drive success, you wont want to miss this webinar.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
油
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion Artificial Intelligence, Data and Competition held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the authors consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
油
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
2024 State of Marketing Report by HubspotMarius Sescu
油
https://www.hubspot.com/state-of-marketing
揃 Scaling relationships and proving ROI
揃 Social media is the place for search, sales, and service
揃 Authentic influencer partnerships fuel brand growth
揃 The strongest connections happen via call, click, chat, and camera.
揃 Time saved with AI leads to more creative work
揃 Seeking: A single source of truth
揃 TLDR; Get on social, try AI, and align your systems.
揃 More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
油
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
油
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying its good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation thats least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state theyre comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
油
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
油
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
油
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
油
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
Bullying presentation/How to deal with bullying .pptxssuserb6cf2e
油
Any form of verbal, psychological, or physical violence that is repeated by someone or a group, who is in a position of domination against one or more other individuals in a position of weakness and intends to harm its victims that are unable to defend themselves especially when the bully may have one or more followers who are willing to assist the primary bully or who reinforce the bully by providing positive feedback such as laughing
Master Data Science Course in Kerala and How to face an interviewbenjaminoseth
油
Cracking a data science interview requires a strategic approach, strong domain knowledge, and hands-on expertise. This PPT is designed to help aspiring data scientists prepare effectively by understanding the core interview topics, real-world problem-solving techniques, and communication strategies. Whether you are new to data science or an experienced professional, this guide covers must-know topics like machine learning, statistics, data wrangling, and coding. With expert insights from a Data Science Course in Kerala, this presentation highlights industry-specific interview patterns, key questions, and problem-solving frameworks. Get ready to excel in your data science interviews with practical tips, real-world case studies, and best practices to land your dream job!
Learning objective: Encourage innovation in the face of adversity. Panelists will discuss strategies for cultivating innovation and promoting a resilient growth mindset.
Upgrade your kitchen with affordable RTA cabinets that combine style, durability, and budget-friendly pricing. These ready-to-assemble cabinets offer easy installation without compromising on quality. Choose from modern, shaker, and European-style designs to match your space. Perfect for homeowners, contractors, and remodelers seeking wholesale savings. Enjoy high-quality materials and craftsmanship at unbeatable prices. Get the best RTA cabinets for your kitchen today.
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
油
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. Well dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
Youll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGEs impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: its never been more important).
With Zack Kadish and Alex Carchietta, well show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If youre looking to cut through the noise of constant SEO and content trends to drive success, you wont want to miss this webinar.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
油
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion Artificial Intelligence, Data and Competition held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the authors consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
油
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
2024 State of Marketing Report by HubspotMarius Sescu
油
https://www.hubspot.com/state-of-marketing
揃 Scaling relationships and proving ROI
揃 Social media is the place for search, sales, and service
揃 Authentic influencer partnerships fuel brand growth
揃 The strongest connections happen via call, click, chat, and camera.
揃 Time saved with AI leads to more creative work
揃 Seeking: A single source of truth
揃 TLDR; Get on social, try AI, and align your systems.
揃 More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
油
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
油
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying its good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation thats least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state theyre comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
油
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
油
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
油
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
油
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Desh辿 M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy lvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho Gonz叩lez, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplyt, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Sohnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
油
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
Its important that youre ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
Youll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If youre looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
油
From their humble beginnings in 1984, TED has grown into the worlds most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, its no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article 5 Public-Speaking Tips TED Gives Its Speakers, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
油
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
油
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
1. Writing Essays
1. Sample essay:
Every week millions of people buy lottery tickets, hoping their small investment will make them
rich. They often believe that if they won a million dollars, their troubles would be over. If they
actually got the money, would their dreams come true?
Whether people live "happily ever after" when they win the lottery probably depends on what their
dreams are. Money can buy some things but not others.
Cash buys houses, cars, and college educations; it pays for medical treatment and clears up
overdue bills. Money also purchases travel and new experiences. A million dollars could allow
someone to quit a tough, boring job and try for something better. It could provide a feeling of
security.
On the other hand, winning so much money could actually cause some problems. A person who
quit working might eventually become bored or lose some self-respect. Family members might
squabble over what should be purchased. Long-lost friends, relatives, and even complete
strangers are likely to want a handout. The winner must then decide whom to help and whom to
offend.
Despite all these drawbacks, I would rather win the money than not. The difficulties of having to
manage a million dollars are troubles I would like to have.
2. Sample essay:
"After the baby is born, things will never be the same." People say that to expectant parents-and
they are right!
It will be a long time before those parents can again sleep late in the morning. A baby wakes
early, screaming for food. The toddler thinks 6 a.m. is the right time to start the day. After that
come early school mornings.
It will be years before the parents can go anywhere together on the spur of the moment. Every
outing must be planned ahead so that a baby-sitter can be found. The budget will be stretched,
the work load will get heavier, and by the time parents can be alone, they may be too tired to talk.
Still, people want children. Why?
One reason is that children are a link to the future. They will probably be here after the parents
are gone. In addition, their children will live after them.
A deeper reason for wanting children, perhaps, is that the more people we have to love, the more
fulfilled our lives can be. By giving to a child, people enrich their own lives. In the end, we live not
only for ourselves, but for others.
3. Sample essay:
It hurts to look at a paycheck and see how much of it was taken out for income tax. That money
could have paid some important bills. It is easy to dream of doing away with the income tax and
keeping all that money for ourselves.
2. If there were no income tax, however, the government would have a lot less to spend. The money
we send to Washington seems to fall into a black hole and disappear. Actually, though, many
people depend on it. The money pays the salaries of government employees, who provide
services from drug control to highway building. It supports our military defense. Also, much of the
money is returned to people in the form of student loans, veterans' benefits, and payments to
farmers, for example. The government has been working to cut its budget lately. With every cut,
someone complains loudly.
So if the income tax were eliminated, other taxes would have to make up for it. Paying those
other taxes would also hurt. Sales taxes fall most heavily on poor people. Taxes on
manufacturers only result in higher prices to consumers.
Income taxes are not fun to pay. But doing without them would be worse. In my opinion, income
taxes should be made as fair as possible. Then we each must "bite the bullet" and do our share.
4. Sample essay:
Television has changed both the way we spend our time and what we know about the world.
Some of the changes brought by television have improved our way of life, but others have made
it worse.
People today on the average spend several hours a day watching television. In times past, they
would sit on their front steps and visit on nice evenings. This neighborly visiting built close
friendships, but it seldom takes place any longer. Even though families may all watch TV
together, they may not communicate much. Some women have called themselves "sports
widows" because their husbands spend every spare minute watching televised football, baseball,
and other sports.
On the other hand, people have learned more about the world because of television. People in
small towns know more about the city, and people in cities have learned about the country.
Politicians, celebrities, wars, and disasters appear in the living room. Programs take viewers to
the bottom of the sea, the tops of mountains, and even outer space.
Some people think television leads to violence, immorality, and greed for possessions. I am not
sure whether this is true. However, good or bad, TV is here to stay. It is up to each of us to make
the most of its opportunities and avoid its problems.
5. Sample essay:
When lack of money prevents us from having something we want very much, it is tempting to
dream of being rich. It is hard to keep in mind that Americans are already wealthy compared with
people in many other parts of the world. Our modern conveniences would have been the envy of
kings in times past. Just the same, most people would like a larger. Whether most people are
capable of making a lot of money is another question.
People in average circumstances can often get ahead through education, hard work, and careful
money management. But getting ahead is not the same as actually becoming rich.
Only a small percentage of Americans could be called truly wealthy. Some people joined this
group from ordinary beginnings. Usually they have done it by carefully riding some major
3. development in the economy on its way up. In the past, great fortunes have been made in oil,
steel, and railroads. Recently, some people have made millions in computers and real estate.
Usually, though, it takes money to make money. Big investors often start rich and then get richer.
Most of us cannot strike oil or start the next new technical breakthrough. Most people are not
born into wealthy families, either. In America it certainly is possible to become more prosperous.
But unless someone wins the lottery, real wealth is not very likely to come along.
6. Sample essay:
You come home alone after a long day at work. You open the door to your home. No one is
there. Is it blessed silence you hear - or echoing emptiness?
The millions of people who live alone today may have either experience. Some love living alone,
yet others wish they didn't have to.
When they open that door at night, people who live alone do not have to put up with demands or
listen to someone's noise or meet anyone's dinner deadlines. They do not have to debate about
which TV program to watch or stay off the phone because someone else is expecting an
important call. No one else messes up their kitchen.
But when they are sick, no one else will bring them an aspirin or call the doctor. Preparing dinner
for one can be difficult, and eating dinner for one night after night can be very lonely. Perhaps no
one really cares what they did all day. If they are feeling sad, there may be no one to cheer them
up. Some people who live alone say the worst times come when something very good happens
because there is no one to share the joy.
During the course of a lifetime, one may sometimes live with others and sometimes live alone.
Each way of life has its advantages. Learning to take advantage of them is one key to
contentment.
7. Sample essay:
Sports includes both national teams and the teams for the rest of us. The national teams are
mainly concerned with winning and with money. The other teams are mainly concerned with
winning and with money. The other teams provide different satisfactions.
Being on a team helps people learn teamwork - to rely on others and to do their own part as well.
Players learn both to win and to lose. When the team loses, the members learn that they can
come back from a loss. They look for the reasons they were beaten, work on their weaknesses,
and try again. When the team wins, the members can learn to be gracious winners and good
sports.
Sports are also for play. Most of us have work to do most of the time. Now and then we need to
have fun. Sports can provide the time to relax.
If a team helps people learn to work together, lose win, and have fun, it's a winner regardless of
the score. But if players on a winning team have not worked together, if they feel that winning
makes them better than others, if there was no joy in the sport, those winners are losers.
4. Having the winning score is important. Being a winner as a person is worth even more.
8. Sample essay:
Advertisers who directly attack their competitors may amuse me if they do it cleverly. However, they have
probably lost me as a customer.
Companies who attack their rivals remind me of people who boost their egos by criticizing others. When people
do this, I often suspect they have little to offer and may even have something to hide. I would rather find out
what is good about a person, not what is bad about someone else.
Similarly, I like advertising that lets me know about products that might meet my needs. I don't place much faith
in ads telling me what may be wrong with a rival product. I tend to suspect that the information could be biased.
I also believe advertisers are foolish to name their rivals because by doing so they give the competing product
free publicity. If the competition is worth attacking, I tend to think it may actually have something to offer.
In advertising, as in life, I believe we should try to be the best we can be, without belittling the next person - or
the rival product.
9. Sample essay:
Three generations living together can have both financial and personal advantages. On the other hand, it can
also have personal disadvantages.
In years past and today, three generations have probably lived together mostly out of economic necessity or
advantage. Sometimes a young family moves in with the older generation because the husband and wife can't
afford a place of their own. Sometimes grandparents move in because they aren't well enough or can't afford to
live alone anymore. Occasionally, grandparents come to take care of the children so both parents can work. In
times past, and sometimes today, three generations have lived together because they all depended on the same
farm or business.
Usually these arrangements do help solve financial and practical problems. Everyone has a roof over his or her
head. Children and old people in need of care are likely to get it. Often a family can get ahead financially by
sharing the work and the bills. In addition, a strong sense of family and of belonging can develop in everyone.
What may be harder to work out are questions of who's in charge. If grandparents don't let go of some
authority, the middle generation is likely to resent it. On the other hand, ailing grandparents may force their
children to be parents to them and to their own children as well. If parents and grandparents disagree on
discipline, children may be confused or angry.
The personal disadvantages can be overcome. For three generations to live together successfully, everyone's
needs must be respected.
10. Sample essay:
Television news shows are dramatic and interesting. Watching them is pleasant and does not require the effort
of reading. If television did not cover the news, some people would know nothing about what is going on in the
world.
However, television newscasters cover only the events that they have time for, and they prefer stories that
include some dramatic pictures. Viewers are quickly bored with reporters who sit and talk into the camera. As a
result, a complicated story is often cut short.
5. Newspapers and magazines do a better job of explaining complex events. They can include details, and a person
with a special interest can take the time to read them. Others can stick to the headlines.
Reading allows more freedom of choice than television. The TV audience cannot decide which stories to watch.
In broadcasting, "one size fits all". However, a person who reads newspapers and magazines can choose to
spend time on business, sports, health, or the school board election, depending on special interests.
Television provides a useful glance at what's happening. However, a person who has individual interests and
who wants the whole story needs newspapers and magazines as well.
11. Sample essay:
Some people live in one community all their lives, while others move around almost as much as nomads. Both
experiences have their advantages and disadvantages.
People who stay in one spot can develop lifelong friendships, and such friends may lend a hand if trouble comes.
They know each other's life history, and they judge each other for the kind of person each is, not for the image
each projects.
Yet spending a lifetime in one location can also lock a person into a limited way of life. Personal change may
become very difficult. People with few experiences may develop a narrow outlook and find it hard to
understand those who have different ethnic, racial, or religious backgrounds.
On the other hand, moving to different parts of the country is usually stressful. A person may feel lost and
uprooted in a place where streets, stores, schools, and churches all are different. At first there are no friends to
help.
However, those who do move learn that people in other places have a variety of outlooks. There is a chance to
appreciate different ways of life and even to choose the way one likes best.
For a person who moves to a different place year after year, the disadvantages of moving probably outweigh the
advantages. But a few moves are probably worth the effort. By staying in each place for a length of time, people
can broaden their outlook but have enough time to make adjustment and form friendships.
12. Sample essay:
The automobile has probably changed people's way of life more than any other invention of the last century.
More than electric lights, television, air travel, or even computers, automobiles have changed where people live
and work, how they make a living, and even how they find a mate.
Before there were cars, people generally travelled on foot or by horse and buggy over unpaved roads. Whether
they lived in the city or the country, they rarely went farther than a few miles from home. They saw the same
people and places year after year.
The car opened up whole new worlds. Roads were paved, and motorists went to see different parts of the
country. Some decided to stay. People with cars could live farther from their jobs, and so the age of commuting
began. New suburbs sprang up around the cities. The auto industry boomed, and millions of Americans made a
living manufacturing, selling, servicing, or insuring cars.
6. As more people got cars, your people began driving them. No longer was courtship confined to the girl's front
porch, under the watchful eye of her parents. The automobile began the sexual revolution.
Some people believe that commuting, suburban life, and courting in cars are mixed blessings. Whether the
changes are good or bad, they seem to be here to stay.
13. Sample essay:
Many people complain that modern society is too materialistic. Other people, they say, place too great an
importance on material property. Rather than value values, these critics insist, people today value things.
There is no doubt that we live in a material, consumer-oriented society. In economic terms, consumers use
products; in everyday language, they acquire things: TVs, cars, clothes, furniture. This kind of materialism can
actually be good for a society since it helps create jobs. When people have jobs, they acquire self-respect along
with the money they need to provide the material things they and their families require.
It is true; on the other hand, that many people have taken healthy consumerism too far. Materialism is evident
when an otherwise intelligent person goes into debt charging things that he or she cannot pay for. Materialism
is evident when people insist on buying a particular designer label even though the same quality can be found in
a cheaper product. Materialism is evident when people are judged and admired for what they own rather than
what they are or can do.
Even if society has gone too far in the direction of materialism, as some say, the individual person doesn't need
to surrender. He or she can still value honesty, integrity, freedom, talent, quality, and all the other values there
are to value and leave the materialism to others.
14. Sample essay:
People spend a great deal of time, money, and energy to see or read about movie stars, TV actors, singers, and
athletes. Such celebrities often become idols. Posters, T-shirts, fan clubs, and attendance at live performances
prove that. What do celebrities do to merit this attention?
Celebrities create excitement. They create excitement because they have done something or can do something
that supposedly not everyone else can do. Raising a child, waking early to go to work each morning, building a
home and a place in the community-these achievements actually deserve more admiration than rolling through
Beverly Hills in a limousine or jetting across the Atlantic to star in a new movie. Yet because these achievements
are part of many people's everyday lives, they are not considered special. Celebrities help us dream by lifting us
out of our everyday lives and imagining ourselves doing other than everyday activities.
Celebrities also set styles. They become models for behaviour, clothing, and hairdos. Just consider Elvis Presley
or the Beatles, for example. Celebrities also influence politics, as Bob Hope and Robert Redford have done.
Celebrities' roles as "special people" and trendsetters, then, are the reason for the attention many of us lavish
on them. In many ways, the celebrities of today have merely replaced the kings and queens of old.
15. Sample essay:
Most people want to be successful in life, but success can come about in four ways: fame, money, knowledge,
and pleasure. Success is also usually characterized by the word more; to be successful, people feel they have to
be more famous, have more money, absorb more information, or enjoy life more.
7. Success does not need to be characterized by quantity, however. Instead, you can measure the success of your
life by its quality. It is not important, for example, how many people know you but who knows you and for what.
Working in your community or on good relationships with family and friends can bring quality fame. Earning less
money but spending it wisely and learning the joy saving is another way to succeed. Learning more so that you
can turn around and teach someone else produces quality knowledge. And finally, all the above will most likely
bring you quality success in enjoying the pleasures of living.
Success, in conclusion, can be seen in different ways by different people. Only one thing is sure. No matter what
other people see, the only one who knows whether you're succeeded is you.
16. Sample essay:
Every year billions of dollars are spent on advertising. Many approaches are used to persuade consumers to buy
a product. Some seem to work better than others.
One approach, for example, is to try to make the reader or viewer identify with the people shown using the
product. These people seem to be glamorous, loved, successful, elite, clever, or sexy. Supposedly, anyone who
uses the product can expect the same reward. Another approach is to let the product speak for itself; people are
attracted to scrumptious food, beautiful clothing, and sleek new cars. Sometimes good prices and special deals
are the focus. Ads for complicated products, such as computers, may provide a lot of information.
Endorsements by celebrities are especially common.
In general, many of the ads succeed. People do tend to buy what they see advertised. However, some
advertising can backfire. People may be offended, for example, by ads that are overly sexy or ones that viciously
or sarcastically attack competitors' products.
Advertising can be a useful aid for the consumer. It helps a person learn what is new or in style or handy to have
around, what things cost, and where to buy them. To use this information effectively, however, a person must
learn to look past the emotional appeals and find the facts.
17. Sample essay:
Some animals are pets, some are wild, and many of them provide us with food. All have a different - and
important - role in our lives. It is easy to forget that the steak at the supermarket once formed part of a steer.
But without domestic animals such as chickens and cattle, we would all be vegetarians, or a great deal of our
time would need to be spent hunting.
Wild animals attract sport hunters. For some people they are even an important source of food. When urban
people visit the wild, deer, bears, and other wild animals remind them of an older way of life.
Pets, however, are the animals that are especially significant for most of us. They are undemanding companions;
they love us when we are not at our best. A pet can be a great comfort when life seems hard.
For children, pets can be both fun and instructive. If a child cares for a pet, he or she learns to take responsibility
for another being. Watching kittens or puppies being born can be a natural form of sex education. For children,
as for adults, pets are loving companions and a help in tough time.
As I recall, an Indian chief once said, "Without our brothers, the animals, we would all be very lonely." I believe
he was right.