You Can Run, But You Can't Hide
?
3 likes?1,748 views
The document provides 3 ways to deal with a social media crisis and tips for responding. The 3 ways are to ensure you have a social media presence, use personality and humor in responses, and take conversations private. It advises determining if the issue needs resolution or empathy, not engaging trolls, showing understanding to fans through humor if possible, and giving quick but personalized private responses to satisfy fans. It also notes that authentic human responses that reinforce the brand are best during a crisis.
You Can Run, But You Can't Hide
- 1. YOU CAN RUN, BUT YOU CAN'T HIDE NIR COHEN PARAIRA
- 2. 3 WAYS TO DEAL WITH SOCIAL MEDIA CRISIS 1. Be sure you have one 2. Personality and humor 3. Go Private
- 3. Does the issue need a resolution or just an empathic response? dont feed the trolls.
- 4. Show your fans you understand what happened and if possible, try using humor. However, always be careful and sensitive.
- 5. Quick responses make fans more satisfied but avoid stock responses and have the conversation somewhere private.
- 6. "Be authentic, people want to know they get personal care, so reinforce the brand but act like a human"