This document provides an overview of the business model canvas tool. It introduces Worawut Saibua, the founder and managing director of several companies. It then explains each block of the business model canvas - value proposition, customer segments, channels, customer relationships, key resources, key activities, key partners, revenue streams, and cost structure. Examples of completed business model canvases are provided for Facebook, Skype, and the iPod/iTunes business model. The document concludes with an announcement of a business model canvas workshop involving brainstorming, pitching, and a Q&A session.
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2. About Me
Worawut Saibua [PBank]
Founder and MD
NSEC IT Convergence Group
Founder
Young Blood IT Entrepreneur
Brand Advisor and IT Business Analyst
pearless pearless
@pearlesspbz pearlesspbz
Young Blood Training #1 - Business Model Canvas
5. Business Model Canvas Overview
Credit : http://incquity.com
Young Blood Training #1 - Business Model Canvas
6. Value Proposition
Value of Product and Service
- Innovation
- User Experience
- Usability
- Flexibility
- Simplicity
- Happiness
- Luxury
- etc.
Young Blood Training #1 - Business Model Canvas
7. Customer Segments
Whos your Customer?
Target Group
Niche Market! Mass Market!
Young Blood Training #1 - Business Model Canvas
8. Channels
Where & How to Sale
Offline Online Size & Growth
Localize
Internationalize
Young Blood Training #1 - Business Model Canvas
9. Customer Relationships
How to manage customer
Relationship?
Call Center Gift
Young Blood Training #1 - Business Model Canvas
10. Key Resource
Whats your Resource?
Place, Material, Time, Worker, Knowledge, Money
Co-Working Space
Young Blood Training #1 - Business Model Canvas
11. Key Partners
Who Help you Success
Stakeholder, Partners, Alliances
Young Blood Training #1 - Business Model Canvas
12. Key Activities
Whats your Main Activity?
Development, Consulting, Training
Young Blood Training #1 - Business Model Canvas
13. Revenue Streams
Whats Your Income
- Fee, Advertising, Sponsor, Funding
Young Blood Training #1 - Business Model Canvas
14. Cost Structure
How cost of your Business?
- Fixed Cost, Variable Cost
Salary Facilities
Young Blood Training #1 - Business Model Canvas
15. Business Model Canvas Example : Facebook
Young Blood Training #1 - Business Model Canvas
16. Business Model Canvas Example : Skype
Young Blood Training #1 - Business Model Canvas