Digital Marketing Workshop Florence Fashion Society.pdfNicoleJaroscakThis slideshow explores the fundamentals of digital marketing in fashion, covering its purpose, key elements, and what makes a campaign successful. It includes case studies of standout fashion campaigns from the past year and a hands-on assignment where members created their own digital marketing strategies for their favorite brands.
Presented at Florence Fashion Society, this workshop was designed to help students understand branding, visual storytelling, and consumer engagement in the digital space.
Check it out to gain insights into how fashion brands craft compelling marketing campaigns!
The Secret Guide to Marketing Your Local Business For More Sales & Customers!Hopeton WilsonDiscover the best Video Marketing tips for Local Businesses. Learn how to: ⭐ Attract more customers and leads with targeted online strategies ⭐ Leverage social media to boost visibility ⭐ Convert leads into loyal customers with proven techniques and strategies. Learn how to use video marketing to build local trust and attract customers with testimonials.
This guide is a must-read for local businesses aiming to attract customers, boost sales, and stay competitive in the digital age.
Your Website is Losing You Money. Let’s fix that!PixellionYour website might be costing you money and you don’t even know it. A slow, unoptimised or outdated site means lost traffic, leads and sales.
TAM AdEx-A Glimpse into Print Advertising Trends for Y 2024.pdfSocial SamosaTAM AdEx reports 58% rise in print ad space since 2020
Overview of Print Advertising Trends
The latest TAM AdEx report reveals a 58% increase in print ad space in 2024 compared to 2020, with a modest 1% rise over the previous year. The quarterly trends show a 9% growth in ad space per publication in the fourth quarter of 2024 compared to the first quarter.
Leading Sectors and Categories
The auto sector led print advertising in 2024, contributing 15.2% of the total ad space, followed closely by the services sector at 14.9%. Within the auto category, cars accounted for 8% of ad space, while two-wheelers secured a 6% share. Notably, two-wheelers recorded the highest growth among the top 10 categories, increasing by 29% year-on-year.
Advertisers and Brands
Over 78,000 advertisers and 104,000 brands utilised print advertising in 2024. Among them, Maruti Suzuki India emerged as the top advertiser, while Honda Activa H Smart led the brand rankings. The top 10 advertisers collectively contributed 14% of the total ad space, with notable entries from Hero Motocorp, Honda Motorcycle & Scooter India, and Tata Motors.
Sales Promotions
Sales promotion ads played a significant role, occupying 32% of total ad space in 2024. Multiple promotions accounted for the largest share at 48%, followed by discount promotions at 39%.
Over 78,000 advertisers and 104,000 brands utilised print advertising in 2024. Among them, Maruti Suzuki India emerged as the top advertiser, while Honda Activa H Smart led the brand rankings. The top 10 advertisers collectively contributed 14% of the total ad space, with notable entries from Hero Motocorp, Honda Motorcycle & Scooter India, and Tata Motors.
Sales promotion ads played a significant role, occupying 32% of total ad space. Multiple promotions accounted for the largest share at 48%, followed by discount promotions at 39%. Brand promotion ads, without additional incentives, made up 65% of the ad space.
Festive Advertising
Deepavali remained the most prominent festival for print advertising, capturing 28% of the total ad space in 2024. It was followed by Navratri/Durga Puja at 21% and Christmas/New Year at 15%.
Ad Innovations and Positions
Ad innovation also marked a notable trend, with figured outline emerging as the leading innovative ad layout, followed by French window and tab formats. The top five innovative ad layouts collectively accounted for 0.6% of total ad space.
In terms of ad positioning, jacket-full page ads were the most preferred, with more than 8,400 brands opting for this format, led by Allen Career Institute.
Conclusion
The report highlights the resilience of print advertising, with sectors like auto, services, and education driving ad volumes, while festive themes and promotional strategies continue to shape the landscape.
Rose flower file backlink submission.pptxfetixat606Rose flowers symbolize love, passion, and beauty, making them one of the most cherished blooms worldwide. Available in various colors, each shade holds a unique meaning. Whether gifted in a bouquet or grown in gardens, roses captivate hearts with their fragrance and elegance, leaving a lasting impression.
EEAT your way to the top of Google - Enhance your SEOQuibbleIf you're looking to enhance your SEO and conversions, consider EEAT. Showcasing your experience, expertise, authority and trust is vital in helping your stand out against your competitors. During this session we take a look at the steps you can take to ensure you cover all of these elements and maximise your results.
Get Creative Ideas to Grow Your Business With us!Amrit WebGet creative ideas to grow your business with us! 🚀 From innovative marketing strategies to smart customer engagement, we help you stand out. Leverage digital trends, social media, and unique branding to attract more customers. Optimize operations, explore new revenue streams, and enhance customer experience for long-term success. Whether you're a startup or an established brand, our expert insights will fuel your growth. Let's innovate together and take your business to new heights!
2025 March - High Performing Landing Pages - Greeville HUG.pptxBoundifyLearn how to create stunning, high-converting landing pages with HubSpot’s intuitive drag-and-drop editor!
Join us for our next Greenville HUG event where we’ll explore proven strategies and practical tips for designing landing pages that drive action. From layout design to optimizing for mobile and incorporating smart content, you’ll discover how to make the most of HubSpot’s tools to elevate your marketing efforts.
Whether you’re new to HubSpot or a seasoned user, this event will provide actionable insights to improve your landing pages and boost your conversions!
Outline:
Why Landing Pages Matter
Key Elements of a High-Converting Landing Page
HubSpot’s Drag-and-Drop Editor Overview & Best Practices
Advanced Techniques for High-Converting Pages
Common Mistakes to Avoid
Who Should Attend:
👤 Marketing professionals
👤 Sales professionals
👤 Business owners
👤 Anyone interested in learning more about HubSpot Landing Pages!
Digital Marketing Workshop Florence Fashion Society.pdfNicoleJaroscakThis slideshow explores the fundamentals of digital marketing in fashion, covering its purpose, key elements, and what makes a campaign successful. It includes case studies of standout fashion campaigns from the past year and a hands-on assignment where members created their own digital marketing strategies for their favorite brands.
Presented at Florence Fashion Society, this workshop was designed to help students understand branding, visual storytelling, and consumer engagement in the digital space.
Check it out to gain insights into how fashion brands craft compelling marketing campaigns!
The Secret Guide to Marketing Your Local Business For More Sales & Customers!Hopeton WilsonDiscover the best Video Marketing tips for Local Businesses. Learn how to: ⭐ Attract more customers and leads with targeted online strategies ⭐ Leverage social media to boost visibility ⭐ Convert leads into loyal customers with proven techniques and strategies. Learn how to use video marketing to build local trust and attract customers with testimonials.
This guide is a must-read for local businesses aiming to attract customers, boost sales, and stay competitive in the digital age.
Your Website is Losing You Money. Let’s fix that!PixellionYour website might be costing you money and you don’t even know it. A slow, unoptimised or outdated site means lost traffic, leads and sales.
TAM AdEx-A Glimpse into Print Advertising Trends for Y 2024.pdfSocial SamosaTAM AdEx reports 58% rise in print ad space since 2020
Overview of Print Advertising Trends
The latest TAM AdEx report reveals a 58% increase in print ad space in 2024 compared to 2020, with a modest 1% rise over the previous year. The quarterly trends show a 9% growth in ad space per publication in the fourth quarter of 2024 compared to the first quarter.
Leading Sectors and Categories
The auto sector led print advertising in 2024, contributing 15.2% of the total ad space, followed closely by the services sector at 14.9%. Within the auto category, cars accounted for 8% of ad space, while two-wheelers secured a 6% share. Notably, two-wheelers recorded the highest growth among the top 10 categories, increasing by 29% year-on-year.
Advertisers and Brands
Over 78,000 advertisers and 104,000 brands utilised print advertising in 2024. Among them, Maruti Suzuki India emerged as the top advertiser, while Honda Activa H Smart led the brand rankings. The top 10 advertisers collectively contributed 14% of the total ad space, with notable entries from Hero Motocorp, Honda Motorcycle & Scooter India, and Tata Motors.
Sales Promotions
Sales promotion ads played a significant role, occupying 32% of total ad space in 2024. Multiple promotions accounted for the largest share at 48%, followed by discount promotions at 39%.
Over 78,000 advertisers and 104,000 brands utilised print advertising in 2024. Among them, Maruti Suzuki India emerged as the top advertiser, while Honda Activa H Smart led the brand rankings. The top 10 advertisers collectively contributed 14% of the total ad space, with notable entries from Hero Motocorp, Honda Motorcycle & Scooter India, and Tata Motors.
Sales promotion ads played a significant role, occupying 32% of total ad space. Multiple promotions accounted for the largest share at 48%, followed by discount promotions at 39%. Brand promotion ads, without additional incentives, made up 65% of the ad space.
Festive Advertising
Deepavali remained the most prominent festival for print advertising, capturing 28% of the total ad space in 2024. It was followed by Navratri/Durga Puja at 21% and Christmas/New Year at 15%.
Ad Innovations and Positions
Ad innovation also marked a notable trend, with figured outline emerging as the leading innovative ad layout, followed by French window and tab formats. The top five innovative ad layouts collectively accounted for 0.6% of total ad space.
In terms of ad positioning, jacket-full page ads were the most preferred, with more than 8,400 brands opting for this format, led by Allen Career Institute.
Conclusion
The report highlights the resilience of print advertising, with sectors like auto, services, and education driving ad volumes, while festive themes and promotional strategies continue to shape the landscape.
Rose flower file backlink submission.pptxfetixat606Rose flowers symbolize love, passion, and beauty, making them one of the most cherished blooms worldwide. Available in various colors, each shade holds a unique meaning. Whether gifted in a bouquet or grown in gardens, roses captivate hearts with their fragrance and elegance, leaving a lasting impression.
EEAT your way to the top of Google - Enhance your SEOQuibbleIf you're looking to enhance your SEO and conversions, consider EEAT. Showcasing your experience, expertise, authority and trust is vital in helping your stand out against your competitors. During this session we take a look at the steps you can take to ensure you cover all of these elements and maximise your results.
Get Creative Ideas to Grow Your Business With us!Amrit WebGet creative ideas to grow your business with us! 🚀 From innovative marketing strategies to smart customer engagement, we help you stand out. Leverage digital trends, social media, and unique branding to attract more customers. Optimize operations, explore new revenue streams, and enhance customer experience for long-term success. Whether you're a startup or an established brand, our expert insights will fuel your growth. Let's innovate together and take your business to new heights!
2025 March - High Performing Landing Pages - Greeville HUG.pptxBoundifyLearn how to create stunning, high-converting landing pages with HubSpot’s intuitive drag-and-drop editor!
Join us for our next Greenville HUG event where we’ll explore proven strategies and practical tips for designing landing pages that drive action. From layout design to optimizing for mobile and incorporating smart content, you’ll discover how to make the most of HubSpot’s tools to elevate your marketing efforts.
Whether you’re new to HubSpot or a seasoned user, this event will provide actionable insights to improve your landing pages and boost your conversions!
Outline:
Why Landing Pages Matter
Key Elements of a High-Converting Landing Page
HubSpot’s Drag-and-Drop Editor Overview & Best Practices
Advanced Techniques for High-Converting Pages
Common Mistakes to Avoid
Who Should Attend:
👤 Marketing professionals
👤 Sales professionals
👤 Business owners
👤 Anyone interested in learning more about HubSpot Landing Pages!
Beyond the Basics- Scaling SME Marketing with Advanced Tactics and AIQuibbleDuring this session we discussed how businesses can go a step further to enhance their marketing strategy. Following a website audit and once technical issues are fixed, businesses can review teir backlink profile, reviewing competitors, conduct keyword gap analysis and audit their own content to support an increase in organic traffic, rankings and conversions. We also looked at predictive marketing and provided a list of tools and resources businesses can access to stay ahead of the competition.
12 E commerce Marketplaces To Sell Products (2025)Kun Fulfilment Ltd12 E commerce Marketplaces: Online marketplaces for products and services are experiencing significant growth, in line with the old proverb, “Go where your customers are.” Major players in this sector, such as Rakuten, Amazon, Alibaba, Walmart, and eBay, are witnessing a surge in popularity. According to research from Be | Shaping the Future (Be STF), global marketplace sales are expected to reach USD $8.8 trillion by 2025, reflecting an impressive compound annual growth rate (CAGR) of 20%.[1] Furthermore, online marketplace sales are poised to enhance the overall growth of online sales, with their share of total online sales projected to increase from 19% in 2020 to 24% by 2025. This trend highlights the vital role that online marketplaces will play in the future of retail. By selling on these marketplaces, brands can enhance visibility, improve the shopping experience for customers, and potentially increase earnings. However, despite the wealth of opportunities available, entering foreign markets remains a considerable challenge for many businesses. The article below provides a detailed overview of top e commerce marketplaces with their pros and cons, making it easier for you to initiate your online selling via these platforms.
Simpatico PR - B2B PR agency Client Case studies Feb 25.pdfSimpatico PRThis presentation provides a snapshot of some of our recent B2B PR agency work. We are a team of senior consultants. Our B2B PR agency is built around experts who can offer informed advice, challenge and enhance your ideas and offer effective views on how to present your proposition, team and business brand to the audiences that matter.
We offer decades of experience in B2B PR, journalism and content creation working with global enterprises as well as with smaller businesses and entrepreneurs.
We've run marketing teams, businesses and supported millions of pounds in incremental growth for clients.
Our client experience covers a wide variety of industries such as martech, ecommerce, adtech, media, marketing, creative advertising, design, service design, data management, B2B SaaS, telco, fintech and venture capital amongst others.
Austin MUG: Using Scripting & AI in Marketo for Dynamic PersonalizationRobyn HatfieldPersonalization is essential for modern marketing, but standard Marketo tokens have limitations. This session explores how Velocity scripting and AI tools like ChatGPT empower marketers to create smarter, more dynamic campaigns without adding complexity. Learn how to automate personalization, scale email customization, and use AI to generate scripts faster for more effective engagement.