Your way out of the dark - How to do Pre Product-Market Fit growth: Simon Sylvest - co-founder at Founders
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Founders starter 5 years ago, built 10+ companies. We are a startup studio - a company that builds companies. This presentation is not your usual SaaS success story presentation. Its not about how we reached $1 million MRR. Pre product-market fit is hard and tedious. So in this presentation, we focus on our failures. And what we can learn from them. That is what got us to our wins at Founders.
Your way out of the dark - How to do Pre Product-Market Fit growth: Simon Sylvest - co-founder at Founders
- 1. Founders April 2017 Your Way Out of the Dark How to do Pre Product-Market Fit growth Simon Sylvest - co-founder at Founders
- 5. Founders 2017 Wonderwerk CUELY Founders is based on our experiences from building 15+ companies and tools
- 6. Founders 2017 Failure The tech community likes to focus on the secret hacks that magically get you to $1 million MRR. Thats bullshit.
- 7. Founders 2017 Instead, we should focus on our failures. And what we can learn from them. That is what got us to our wins at Founders.
- 8. Founders 2017 The 3 pillars of the Founders Growth Model Distribution Research Growth Machine Founders Growth Model Growth Memo Preparation Process Discipline
- 9. Founders 2017 Experimenting with channels and then finding the ones that work.
- 10. Founders 2017 Mistake #1: Jump in the red ocean
- 11. Founders 2017 Learning #1: Sharpen the axe before you cut down the tree - No reason to reinvent the wheel - use the tips and tricks you can to X-Ray the market into how they get their customers
- 12. Founders 2017 Framework #1: Distribution Research Your company x Competitors and peers y z ... Distribution Research - Traffic - SoMe - Communities - Content - Referrals - Search Competitor growth insights x Growth Ideas Y Z .
- 13. Founders 2017 Mistake #2: Oh, what about this one?
- 14. Founders 2017 Learning #2: Focus, focus, focus - No reason to reinvent the wheel - use the tips and tricks you can to X-Ray the market into how they get their customers
- 15. Founders 2017 Framework #2: Founders Growth Machine Backlog Experiment Doc Pipeline
- 16. Founders 2017 Mistake #3: Under-evaluating the power of discipline
- 17. Founders 2017 Learning #3: The power of writing things down - We all suck at going through what we need to do, this format helps all companies to focus on what they should be focusing.
- 18. Founders 2017 Northstar tracking Last sprint focus Last sprint agreements This sprint agreements This sprint focus Framework #3: Founders Growth Memo
- 19. Founders 2017 The 3 pillars of the Founders Growth Model Distribution Research Growth Machine Founders Growth Model Growth Memo Preparation Process Discipline