Zappos Tagkast Wrap-UP
0 likes496 views
The inaugural GlowRun partnered with Zappos.com in Las Vegas, with thousands of costumed participants running through Downtown Las Vegas at night in celebration. Photography company GoFoto was there to capture photos from the event live and share them virally, with their photos generating over 500,000 impressions on social media from over 166,000 average social interactions per photo.
Zappos Tagkast Wrap-UP
- 1. On September 26 the inaugural GlowRun partnered with Zappos.com for a unique and irreverent race in Wrap-up celebration for everyone. Thousands of costumed participants made their way through the heart of Downtown Las Vegas resulting in a one-of-a-kind radiant experience. GoFoto was on hand to help capture the moment live and spread the word viraly. Below you will find some of the statistics from the night. Average Social Activity per Photo 166,750 11 2.5 3 Total Reach 300 500,250 Total Tags Likes Comment Tags Total Impressions