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Reaching New
Audiences with
Library
MOOCs
Kyle Denlinger | @kyledenlinger
Wake Forest University | zsr.wfu.edu

NCLA2013, WSNC
2013.10.16
FOR THE
UNINITIATED
& LIBRARIES:

THE CURRENT

CONVERSATION
LIB-100
COLLEGE BOARD OF VISITORS:

WE NEED THAT CLASS!
Reaching New Audiences with Library mini-MOOCs
we saw

value
& opportunity
to

HARD-TO-REACH

POPULATIONS
(read: potential donors)
to

CRITICAL 21ST

CENTURY LITERACIES
to
THE VALUE & EXPERTISE

OF LIBRARIANS
so we asked ourselves:
WHY DON'T WE

JUST BUILD IT?
so that's what we did.
A FOUR-WEEK
OPEN ONLINE COURSE
TO FOSTER WEB LITERACY

IN PARENTS & ALUMNI
SEARCH STRATEGIES

ADVANCED SEARCHING

PRIVACY & FILTERS
INFO MANAGEMENT
LOTS OF CONTENT

BUT A FOCUS ON

CONNECTION
candy dish
We called it:

ZSRx: THE CURE

FOR THE COMMON WEB
BUILT WITH
FREE TOOLS
BY ONE GUY
OVER A FEW MONTHS
then something
amazing happened.
BY THE NUMBERS:
WE WERE HOPING
FOR 100.
INSTEAD, WE GOT:
total registrations
continents

(thanks for nothing, Antarctica)
states in the US
(we thought this was pretty cool)
(we thought this was pretty cool)
(we thought this was pretty cool)
(we thought this was pretty cool)
(we thought this was pretty cool)
from the class of 1954
to the class of 2012
of current &
former students
even our
was an enthusiastic lurker
all of whom were

to us in a new way
how we did it:
GOOGLE SITES
GOOGLE GROUPS
303 MEMBERS
~300 POSTS ALL TIME
GOOGLE+
COMMUNITY
82 MEMBERS

183 POSTS ALL TIME
DOCS FORMS
YouTube
how we did it:
how we did it:
lessons
surprises
feedback
I have been moving about the course
in a somewhat random pattern, but it
is a wonderful learning experience.
And it is stimulating sharing ideas at
home and at work. Thank you.
As an alumnus, it made me feel
reconnected to WFU as a place of
learning. As alumni, we can easily stay
connected socially, but this sparked an
excitement in that we could be students
again and feel a part of the academia at
our beloved school.
Thank you. I enjoyed the course,
learned a lot, and hope to take another
one.
Please consider doing more of these!
I think they will just grow in popularity
as word of mouth spreads. Thank you
so much for putting this together. It
was fun being in 'college' again at the
same time as my daughter!
I've been very impressed by the
thoughtful comments from group
members and the willingness to share
and help others. This is a new on-line
experience for me and I'm glad I am
participating.
Just wanted you to know that I've
learned a lot from the course--and
since at 81, I'm what you could call a
computer dinosaur, no one is more
surprised than I am about that!
The course showed me so much that I
did not know and now I am much
better equipped. Ive learned and
already used something from every
module Ill continue to explore and
make use what Ive learned in the
course. A great experience!
If I ever need a new name for my rock
band, I'm gonna go with Kyle's Beard.
餐沿沿看姻岳顎稼庄岳庄艶壊
opportunities!
ZSRx Parents & Families
Digital
publishing
(Winter 2014)
Social
media
(Spring 2014)
Genealogy?
(Someday?)
More info:

zsr.wfu.edu/zsrx
Thank you!
Questions?
Image Credits
Lightbulb photo by user gaymay on Flickr:
http://www.flickr.com/photos/52746562@N00/7943706608/
Spice Drops photo by user Cape Cod Cyclist on Flickr:
http://www.flickr.com/photos/80949849@N00/273440780/
Swimming Lessons photo by user City of Olathe, KS on Flickr:
http://www.flickr.com/photos/olathegovnews/6936149983/
Motorcycle & Sheep photo by user peretzp on Flickr:
http://www.flickr.com/photos/68877611@N00/5324565888/
Amplifier photo by user maury.mccown on Flickr:
http://www.flickr.com/photos/51342146@N00/582178380/
Trainwreck photo by user e r j k p r u n c z y k on Flickr:
http://www.flickr.com/photos/24842486@N07/8283222347/
Rainbow photo by user jermudgeon on Flickr:
http://www.flickr.com/photos/35474089@N00/2669650598/

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