Tech savvy marketer, passionate about optimization.
7 years experience in b2b online marketing, launching and driving automated nurturing engines, lead scoring and qualification workflows for near-$1B global software leader.
Deep expertise in:
- Marketo and Salesforce CRM configuration and data models.
- Marketing automation processes within lead management, campaign management, web and email marketing .
- Cross-system integrations for Marketo (Salesforce CRM, webinar & video tracking platforms, API connectors for data enrichment, SMS, social networks)