Marketing junkie. Spent most of my marketing career uncovering the truth about customers and marketplaces, developing creative and marketing strategies based upon those truths while striving for those Ta Da moments when the marketing process delivers.
Held marketing posts with major advertising agencies (Young & Rubicam, Marsteller – sister to Burson Marsteller); managed marketing campaigns and strategic planning for major corporations (CitiCorp, Heublein, Diners Club, Brunswick, Philip Morris, Corn Products, PacifiCorp, National Grid). Assisting smaller companies and solo entrepreneurs in their marketing efforts gives me the greatest joy.
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