• Entrepreneur, Ecopreneur, Sustaintologist - As an authority on sustainable textiles.
• Frequent speaker at major international textile conferences
• 
A published author (The Competitiveness of the China Textile Apparel Manufacturing Industry, 2003), Smook is frequently quoted in regional media for her key insights on the positioning of the Asian textile supply base in the global market. 

• Manages the Supply Chain of Orla Kiely fashion in China as well as Sticky Fudge SA.
• Present in discussion with Vivienne Tam, Stoned Cherrie and Nina Skarra , amongst others
• CEO of INNOVASIANS Ltd. unique company which has managed to obtain a blue chip customer base including o...