狠狠撸

Liana "Li" Evans
11 狠狠撸Shares 272 Followers 215 Followings
Personal Information
Organization / Workplace
Greater New Orleans Area, LA United States
Occupation
Adjunct Professor
Website
About
Li teaches attendees of the AISTS MBA program about digital marketing with a focus on internet marketing and social media. Attendees learn the key differences between traditional marketing versus digital marketing and the subsets of digital marketing. Understanding that the online community functions completely differently to traditional marketing groups is key to harnessing online opportunities: conversations continue whether you are present or not, listening is as important as engaging, control is redundant and the online community does not want to be marketed to. Liana teaches the students that the organisations need to know who their online audience is, where to reach them and what...
Contact Details
Tags
social media marketing social media social media measuring marketing strategies search marketing seo metrics marketing measure online marketing sesny serengeti communications social conversations it social media it roi dealing with it talking to it audience engagement strategy what smm managing goals sharing search branding engines images retailers photos groups flickr photo demand generation digital marketing analytics resume social media metrics audience research dma days dmadays dma four pillars of social media ranking in search search optimization marketing plans liana li evans marketing tactics liana evans search rankings business social media plus li evans socia media profiles internet marketing search engine strategies integrated marketing beth harte integrated communications social media 101 consumer engagment social media engagments social media basics monitoring
See more