Digital Inspiration How to shape up your mental and physical strength online
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Digital strategies for health professionals. From an event with Wandsworth Chamber of Commerce with Sofie Sandell as a speaker. How do you develop content so that you make an impact online?
Digital Inspiration How to shape up your mental and physical strength online
- 1. Digital Inspiration How to shape up your mental and physical strength online Twitter hashtag #HealthyWandsworth ! Twitter @Soffi_Propp
- 3. Language used in the right way = power Never copy - write yourself Use links for proof and backup Cowrite new content with experts - collaboration gives you power online Use hashtags and keywords Dont be obsessed with your own products
- 4. People with health issues are more likely to be online. (Pew Institute) You as an expert can facilitate the conversation and help to solve the problem. You give light to your community. Many people appreciate reminders (nudges) over text message (ask for permission)
- 5. Who is a leader you admire? How do they behave?" What makes them stand out?
- 6. What is your expertise, interests, passion? " What make you annoyed and angry?" - Write down at least 20 things -
- 7. What leaders do ! They do things first - often trendsetters " ! They share their thoughts and ideas with others " ! They listen to peers, friends, customers & colleagues " ! Constantly learning " ! They know how innovation works
- 8. Your online profile 5) Leader - are you creating content that others are commenting on, sharing and are you starting discussions? 4) Contribution - are you contributing to discussions, helping people, sharing relevant content? 3) Presence - are you exploring the online platforms? 2) Profile - what shall you write about yourself? 1) Platform - where shall you be online?
- 9. Find your nemesis for inspiration. Read everything they write, share and comment on. ! Their voice and style will teach you what you need to improve on.
- 10. You have to sound and smell different to be noticed.
- 11. Please connect online Sofie Sandell Twitter @Soffi_Propp Instagram @sofiesandell