Roles & Responsibilities:
• Digital marketing strategy: Communication plan, Media strategy and planning
• Search marketing optimization: Key words and PPC ads monitoring
• New business development: Working close with global CEO to develop new business through strategy planning included market analysis, consumer insight, idea generation and communication plan.
• Social marketing optimization:
- Social media management on behalf of the company and clients.
- Content marketing and management.
- Reporting and tracking using Analytics tools.
- Monitoring and engaging with online conversation and communities
Clients: CPA Australia, Captain Cook cruise, University of Tasmania, Fiji