Started with Adel Advertising (Saatchi and Saatchi). Worked for 11 years with Grey Worldwide Athens as the agency's Client Service Director, contributing in 18 product launches. For the last 10 years (up until 2013) she was at the Institute of Communication (General Manager). She had a basic role in the Institute's Digital and Social Media seminars and conferences.
She is a blogger (www.sotomi.gr) and podcaster/ webradio content producer (www.timeliners.gr).