I sum up digital marketing with one word 鈥� Engagement. Digital is the one medium that allows use to truly create, share and interact with our users. That has an enormous impact on the way a brand will connect with its cohorts.
The New Rules Of Marketing Are:
鈥� A brand and its customers develop a brand together.
鈥� A brand can only navigate direction about how its customers will perceive that brand.
鈥� Online dialogue and engagement are the most important factors to inspire customers and protect brand reputation.
Over the years, I have learned that the power of the digital medium is in the data that we can receive from the medium. I am dedicated to the use of measurement and analyti
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