Scot Wheeler, the Founder and President of Intelitecht Solutions, is an Adjunct Professor in Digital Analytics, Statistics and Market Research at Northwestern University’s Medill Integrated Marketing Communications Masters Degree program, a Co-founder of Jurnlr, and a Partner at Brand New Media Group.
Scot has held leadership positions with entrepreneurial digital media measurement practices, working with Fortune 500 B2B and B2C companies on converting digital analytics into product, brand and market insight.