The Red Box software provides customizable e-commerce templates, easy implementation and maintenance, and integration with other products. It offers features like web 2.0 functionality, support for .NET, Java and Ajax, and multiple languages. The software can integrate audio/video, send product recommendations to contacts, display enlarged product images, and be used as an online catalog or storefront. In-Style provides hosting on tier 1 data centers with 24/7 support and has experience hosting GeneXus applications since 1998.