Hybrid brand planner / digital strategist/ business director
Industry
Advertising / Marketing / PR
About
My professional life has been an eclectic montage of experiences and interests. I graduated in Economics, and then pursued an MBA in Marketing. In the two decades since then, I鈥檝e worn many hats; including that of a Digital Strategist, Business Head, Management Consultant, Design Strategist, Brand Manager and Advertising Planner.
Currently I head the operations of Amber Communications, a Dubai based Independent advertising agency. Prior to this, I have held senior management and planning positions in advertising agencies like Mullen Lowe MENA, JWT, Y&R and Percept-Hakuhodo. My journey in the Middle East started as the Regional Planning Director on the UNILEVER portfolio and then evolved ...
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