I’m a UX design researcher and strategist; an imaginative and energetic whitespace explorer, empathy builder, knowledge synthesizer, and sandbox player. I love driving iterative research that grows institutional knowledge and excellent products/services.
My superpower is triangulating and synthesizing diverse data into usable and inspirational knowledge. I craft empirically-driven concepts that address evolving social and personal meaning, resulting in vivid and actionable narratives, behavioral models, and frameworks.
KEY APPROACHES
Habit-formation, behavioral economics, intentionality, user's interests, story structures, robotics
METHODS AND TOOLS
ethnographic research, participator...