Personal Information
Organization / Workplace
Austin, Texas Area United States
Occupation
Consumer Insights, Market Analytics & User Experience Researcher: Blending Art & Science to execute strategies.
Industry
Technology / Software / Internet
About
Consumer Insights, Market Analytics and Brand Research experience with Fortune 100 companies – Dell Inc. and WPP -Millward Brown, and Netspend, a mid-sized start-up of niche financial product
12+ years of proficiency in qualitative & quantitative research; formulating and administrating online and paper-based, Conjoint surveys, face-to-face, user experience and telephonic interviews and focus groups, mystery shopping and concept testing
Experience in SPSS, Microsoft Office (Excel Dashboards, Slicers, Power-Pivot), Tableau, Experian Simmons, Hitwise, NPD, IDC, Survey Software (Question Pro, Survey Monkey), and Social media & web analytics (Facebook, Google, YouTube)
Skilled in conductin.
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