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PICMET12 Conference
      Technology Management for Emerging Technologies
      July 29  August 2, 2012
      Sheraton Wall Centre Hotel, Vancouver, Canada




Technology Selection and Forecasting
at the Fuzzy Front-End with the Use of
             Social Media

               Tero Peltola and prof. Saku M辰kinen

     CITER - Center for Innovation and Technology Research
             Department of Industrial Management
          Tampere University of Technology, Finland
Outline

Introduction

Framework

Conceptual    model




           Tero Peltola / www.tut.fi/citer   19.3.2012
Performance of the New Product
Development

Importance of Fuzzy Front-End

Innovations are typically based on the existing knowledge

Collaboration and communication




         息 ATOS

                  Tero Peltola / www.tut.fi/citer           19.3.2012
Model of FFE with Technology and Market Uncertainties




                       Tero Peltola / www.tut.fi/citer   19.3.2
Tero Peltola / www.tut.fi/citer   19.3.2012
Verworn 2009           Koen et al 2001                deBrentani and Reid    Cooper 2007
Kim and Wilemon 2002   Hoopes 1999                    2011                   Frishammer 2011



                       Kim and Wilemon 2002                                 Cooper 2007
                                                                            Frishammer 2011
Adams et al 2006                                      Adams et al 2006


                       Adams et al 2006                                     Kim and Wilemon 2002




                       Kim and Wilemon 2002
                                                                            Kim and Wilemon 2002
                                                                            Ozer 2010


                       Adams et al 2006
                       Kim and Wilemon 2002



                       Adams et al 2006




                                  Tero Peltola / www.tut.fi/citer                                  19.3.2012
How the Social Media Adoption Fits into the Picture




                        Tero Peltola / www.tut.fi/citer   19.3.2
Tero Peltola / www.tut.fi/citer   19.3.2012
Thank you

                           http://fi.linkedin.com/in/teropeltola




Sources (title pictures):
http://koti.mbnet.fi/arno/arno/Paattotyo/Ohjelmointi.php
http://onnensainsinultaonnensain.blogspot.fi/


                                       Tero Peltola / www.tut.fi/citer

More Related Content

PICMET2012 Conference / Tero Peltola

  • 1. PICMET12 Conference Technology Management for Emerging Technologies July 29 August 2, 2012 Sheraton Wall Centre Hotel, Vancouver, Canada Technology Selection and Forecasting at the Fuzzy Front-End with the Use of Social Media Tero Peltola and prof. Saku M辰kinen CITER - Center for Innovation and Technology Research Department of Industrial Management Tampere University of Technology, Finland
  • 2. Outline Introduction Framework Conceptual model Tero Peltola / www.tut.fi/citer 19.3.2012
  • 3. Performance of the New Product Development Importance of Fuzzy Front-End Innovations are typically based on the existing knowledge Collaboration and communication 息 ATOS Tero Peltola / www.tut.fi/citer 19.3.2012
  • 4. Model of FFE with Technology and Market Uncertainties Tero Peltola / www.tut.fi/citer 19.3.2
  • 5. Tero Peltola / www.tut.fi/citer 19.3.2012
  • 6. Verworn 2009 Koen et al 2001 deBrentani and Reid Cooper 2007 Kim and Wilemon 2002 Hoopes 1999 2011 Frishammer 2011 Kim and Wilemon 2002 Cooper 2007 Frishammer 2011 Adams et al 2006 Adams et al 2006 Adams et al 2006 Kim and Wilemon 2002 Kim and Wilemon 2002 Kim and Wilemon 2002 Ozer 2010 Adams et al 2006 Kim and Wilemon 2002 Adams et al 2006 Tero Peltola / www.tut.fi/citer 19.3.2012
  • 7. How the Social Media Adoption Fits into the Picture Tero Peltola / www.tut.fi/citer 19.3.2
  • 8. Tero Peltola / www.tut.fi/citer 19.3.2012
  • 9. Thank you http://fi.linkedin.com/in/teropeltola Sources (title pictures): http://koti.mbnet.fi/arno/arno/Paattotyo/Ohjelmointi.php http://onnensainsinultaonnensain.blogspot.fi/ Tero Peltola / www.tut.fi/citer