Prototyping SMS/Voice Services
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The document discusses prototyping voice and SMS services tailored for emerging markets, emphasizing the importance of these services despite the prevalence of smartphones. It outlines technical requirements and setup instructions for both SMS and voice prototyping using various software and hardware tools. The insights reflect on the growth and opportunity within mobile communications in regions like India and China.
Prototyping SMS/Voice Services
- 1. Prototyping voice/sms services For Emerging Markets UDAY M. SHANKAR | @udayms w w w . a c r o s s t h i n l i n e s . c o m
- 2. Who am I? 2 油 UI/UX Evangelist Presently owns Prototyping function in Yahoo! India UED November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油
- 3. Disclaimer 3 油 The views expressed in this presentation are the views of the speaker and do not necessarily re鍖ect the views or policies of Yahoo! November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油
- 4. THINK: MOBILE PHONES Think of whats available on Mobile Phones 4 油November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油
- 5. NOT THESE!!! These are SMART Phones November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 5 油
- 6. THINK ABOUT THESE Oh Yes! These are still around! November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 6 油
- 7. VOICE & SMS Common features on all phones November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 7 油
- 8. WHY? November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 8 油
- 9. November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 9 油 17 million subscribers added in July 2010 Total wireless subscribers - 652.42 million (2.66% growth) Webdunita.com - goo.gl/ZhQye
- 10. November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 10 油 27% mobile phones are `internet ready` Only 2 million users `actively` (once a month) access internet on mobile IMAI & IMRB - Pluggd.in - goo.gl/N1ZOo
- 11. WHY IS THIS IMPORTANT? Why Voice & SMS in the times of iPhone & Android? November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 11 油
- 12. MONEY Do you need more reasons? November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 12 油
- 13. THE MONEY IS IN EMERGING MARKETS 28 markets. India & China are the leaders. November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 13 油
- 14. OK...THAT IS ALL BUSINESS Not exactly what I am going to be talking about! November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 14 油
- 15. SMS PROTOTYPING Bit tricky!!! November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 15 油
- 16. DISCLAIMER: THIS IS NOT THE ONLY WAY TO DO THIS!!! Refer back to this PPT online later November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 16 油
- 17. You need November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 17 油 NOWSMS Gateway Windows Server SMS Gateway Server Mobile Phone GSM Modem Capability PHP + MySQL
- 18. This is how it looks November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 18 油
- 19. Setting it up - Mobile ≒ Nokia phones do not work here ≒ Use a Sony Ericsson or Samsung ≒ I recommend Sony Ericsson K750i ≒ Connect the phone to PC by USB ≒ Setup the mobile phone to work with your PC in GSM Modem mode ≒ Install all drivers and back up data ≒ Clear your inbox November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 19 油
- 20. Setting it up - PC ≒ Install PHP/MySQL stack on your PC ≒ Download and install NowSMS on your PC - www.nowsms.com ≒ Create these tables in your MySQL incoming outgoing keywords responses ≒ Test your PHP from browser - phpinfo(); ≒ Test PHP from command line November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 20 油
- 21. How all this works ≒ NowSMS intercepts all incoming SMS messages and 鍖res a command in the CLI (command line interface). ≒ It then takes the output of the command and uses that as the output to reply to the number from which the sms originally came from. ≒ NowSMS passes incoming message to the command as arguments. ≒ Now We do our magic in PHP/MySQL and ensure that we print out what should be sent out. November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 21 油
- 22. VOICE PROTOTYPING Even more tricky!!! November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 22 油
- 23. You need November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 23 油 Windows Server Skype PrettyMay Call Center PHP + MySQL Skype International Number Prettymay.net
- 24. This is how it looks November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 24 油
- 25. Setting it up - Skype ≒ Install Skype client on your PC. ≒ Or get a Skype international number and con鍖gure your Skype on the PC to use the international number. ≒ Install Skype on your mobile phone. ≒ Create two user ids in Skype one for the test candidate and one for the service provider. ≒ Install PrettyMay on the Windows server and create `call-鍖ows`. ≒ Create and use Audio Files as necessary. November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 25 油
- 26. How all this works ≒ When you make a call from Skype on mobile to the Service Provider Id, it rings on the Windows Server. ≒ The PrettyMay software running on the server intercepts the call and plays audio 鍖les according to the 鍖ow you have created. ≒ PrettyMay also listens to DTMF tones received and plays different audio 鍖les. ≒ This makes your voice prototype pretty interactive! November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 26 油
- 27. November 油8, 油2010 油 MODS 油2010 油| 油uday 油m. 油shankar 油| 油@udayms 油| 油acrossthinlines.com 油 27 油 Email udayms@gmail.com Blog Acrossthinlines.com Twitter @udayms udayms.wordpress.com References Google, 際際滷share, Flickr QUESTIONS?