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Improving LibGuides Editors Access to Use Data Using the Google Analytics API

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Tabby Farney
Tabby Farney

Lightening round presentation at the 2014 American Library Association Annual Conference. These slides provide a brief overview of implementing the Google Analytics API to create a custom dashboard to report the use data for individual guides for the Springshare's LibGuides system.

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Using Google Analytics API to Improve Access to Use Data in LibGuides Tabatha Farney University of Colorado Colorado Springs tfarney@uccs.edu @sharebrarian 際際滷s at: http://www.slideshare.net/unisus21/ala2014-lib-guidesdashboard
How is my guide being used? How do people find my guide? How can I determine what content I can delete from my guide?
LibGuides v1 Stats Stats in LibGuides
Improving LibGuides Editors Access to Use Data Using the Google Analytics API
The dashboard combines: Universal Analytics (using Google Tag Manager) Google Analytics API LibGuides API (v1) A little jQuery & PHP How does it work?
The building process Step 1: Talk with the LibGuide creators to understand their data needs. Step 2: Ensure Google Tag Manager and Universal Analytics tracking code is working. Step 3: Configure the Google Analytics API. This requires: Developers Console Account Configuring a service account for the project in the Console Downloading and customizing the PHP Google API package on your web server Step 4: Grab a list of the current, published guides using the LibGuides API. Step 5: Add jQuery for the search form functionality. Step 6: Beta testing!
Depends on the functionality in LibGuides v2. Charts/graphs for better data visualization Improved export functionality Future Dev
Great example Google Analytics API and Service Accounts, blog.Salteh.net, Oct. 8, 2012. http://blog.salteh.net/2012/10/google-analytics-api- and-service-accounts/ Resources and Documentation Google API Documentation, https://developers.google.com/api-client-library/php/ Google Developers Console, https://developers.google.com/console/help/new/ Google Tag Manager, http://www.google.com/tagmanager/ PHP Google API code, GitHub, https://github.com/google/google-api-php-client Universal Analytics, https://support.google.com/analytics/answer/2790010?hl=en Some resources
Using Google Analytics API to Improve Access to Use Data in LibGuides Tabatha Farney University of Colorado Colorado Springs tfarney@uccs.edu @sharebrarian 際際滷s at: http://www.slideshare.net/unisus21/ala2014-lib-guidesdashboard

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Improving LibGuides Editors Access to Use Data Using the Google Analytics API

  • 1. Using Google Analytics API to Improve Access to Use Data in LibGuides Tabatha Farney University of Colorado Colorado Springs tfarney@uccs.edu @sharebrarian 際際滷s at: http://www.slideshare.net/unisus21/ala2014-lib-guidesdashboard
  • 2. How is my guide being used? How do people find my guide? How can I determine what content I can delete from my guide?
  • 5. The dashboard combines: Universal Analytics (using Google Tag Manager) Google Analytics API LibGuides API (v1) A little jQuery & PHP How does it work?
  • 6. The building process Step 1: Talk with the LibGuide creators to understand their data needs. Step 2: Ensure Google Tag Manager and Universal Analytics tracking code is working. Step 3: Configure the Google Analytics API. This requires: Developers Console Account Configuring a service account for the project in the Console Downloading and customizing the PHP Google API package on your web server Step 4: Grab a list of the current, published guides using the LibGuides API. Step 5: Add jQuery for the search form functionality. Step 6: Beta testing!
  • 7. Depends on the functionality in LibGuides v2. Charts/graphs for better data visualization Improved export functionality Future Dev
  • 8. Great example Google Analytics API and Service Accounts, blog.Salteh.net, Oct. 8, 2012. http://blog.salteh.net/2012/10/google-analytics-api- and-service-accounts/ Resources and Documentation Google API Documentation, https://developers.google.com/api-client-library/php/ Google Developers Console, https://developers.google.com/console/help/new/ Google Tag Manager, http://www.google.com/tagmanager/ PHP Google API code, GitHub, https://github.com/google/google-api-php-client Universal Analytics, https://support.google.com/analytics/answer/2790010?hl=en Some resources
  • 9. Using Google Analytics API to Improve Access to Use Data in LibGuides Tabatha Farney University of Colorado Colorado Springs tfarney@uccs.edu @sharebrarian 際際滷s at: http://www.slideshare.net/unisus21/ala2014-lib-guidesdashboard

Editor's Notes

  • #3: https://www.flickr.com/photos/pennstatelive/6353003137