1. The number of wireless users and devices is exploding, with over 400 million wireless devices expected by 2003.
2. By 2003, over 448 million phones are expected to be internet-enabled, up from only 1 million in 1999.
3. There will be an explosion in enabling wireless technologies like Bluetooth that allow wireless internet access from phones and other devices.
2. Copyright 息 2000 Softics
Wireless Market is Set to Take Off
3 Million
Negligible
277 Million Phones with
3 Million
Negligible
277 Million Phones with
no Internet Capability in
Penetration in 2000
no Internet Capability in
Penetration in 2000
Users Today
Users Today
1999
1999
36 Million in
101.8 Million
36 Million in
101.8 Million
400 Million Internet-
400 Million Internet-
Enabled 2003 2004
Devices in in 2003
Enabled Phones2004
Devices in in 2003
2003
Phones
Bluetooth-Enabled Devices
Wireless Internet Subscribers
Wireless Phones
1. Explosion in Number of 400
10040
Wireless Users 350
35
Millions of Devices
80
Millions of Users
300
30
2. Explosion in Number of 250
25
Millions
60
200
20
Wireless Devices 40
150
15
100
10
20
3. Explosion in Enabling 0
50
5
0
Wireless Technologies 2000
2000 2001
2001 2002
2002 2003
2003
3. Copyright 息 2000 Softics
Wireless Market is Set to Take Off
Cell Million Users
10 Phones areUsers
Negligible
Cell Million largely
10 Phones are largely
Negligible
Penetration Today
NOT Internet-Enabled
Penetration Today
Today
NOT Internet-Enabled
Today
Today
Today
44861.5 Million
1 Million Devices
44861.5 Million
Million Devices
1Billion Internet-
Billion Internet-
by 2004
in 2003
Enabled Phones in 2003
by 2004
in 2003
Enabled Phones in 2003
Wireless Internet Subscribers
Bluetooth Phones Devices
Wireless Enabled
1. Explosion in Number of 1000
45070
Wireless Users 40060
Millions of Devices
800
Millions of Users
350
50
300
2. Explosion in Number of
Millions
600
40
250
Wireless Devices 20030
400
15020
100
200
3. Explosion in Enabling 5010
000
Wireless Technologies 2000
2000
2000 2001
2001
2001 2002
2002
2002 2003
2003
2003
4. Copyright 息 2000 Softics
Information Appliances Market to Explode
Devices Used to Access the Internet
Devices Used to Access the Internet
Information
Information
Appliances
Appliances
55%
2%
PCs
PCs
98%
45%
Today, the PrimaryInternet
Today, the Primary Vehicle
In 2005, 55.4% of Internet
In 2005, 55.4% of Vehicle
for Accessingbe through
for Accessing the Internet
Access will be through
Access will the Internet
innon-PC Devices
in the US is the PC
non-PC Devices
the US is the PC
5. Copyright 息 2000 Softics
Information Appliances Market to Explode
Devices Used to Access the Internet
Devices Used to Access the Internet
Information
Information
Appliances
Appliances
71%
PCs 6%
PCs
94%
29%
Worldwide, less than 6% of
In 2005, 71% of Internet
Worldwide, less than 6% of
In 2005, 71% of Internet
Internet Access is done
Access will be done
Internet Access is done
Access will be done
through non-PC Devices
through Information
through non-PC Devices
through Information
Appliances
Today
Appliances
Today
6. Copyright 息 2000 Softics
Three Important Developments to Occur in These Markets
1
1 Proliferation of New Hardware Devices such as Web Pads,
Kitchen Appliances, PDAs, Interactive Televisions, and More
Effect:
Effect:
Force Software Developers to Create Applications for the
Entire Range of Devices Instead of Targeting a Single Device or
Form Factor
7. Copyright 息 2000 Softics
Three Important Developments to Occur in These Markets
2
2 Migration from 1st Generation Applications such as Email and
Calendaring to Advanced 2nd Generation Applications
Effect:
Effect:
Software Developers will Need Development Tools Capable of
Creating Sophisticated User Interfaces for the New Wave of
Devices
8. Copyright 息 2000 Softics
Three Important Developments to Occur in These Markets
3
3 Adoption of New Internet Standards such as WAP, XML, and
XUL for Creating the Next Generation of User Interfaces
01101101
01101101 <XML>
<XML>
01011101
01011101 <UI>
<UI>
10011100
10011100 </UI>
</UI>
01001101
01001101 </XML>
</XML>
Proprietary Standards-
User Interface Based User
Interface
Effect:
Effect:
Development Tools Will Need to Support the New Internet
Standards Instead of Supporting Only One Single Standard
9. T
h
e
S
o
The previous three development will change the software industry,
requiring entirely new functionality that is not currently possible.
l
u
t
i
o
n
1
1 Multiple Devices
2 Advanced Interactivity
2
01101101
01101101 <XML>
<XML>
01011101
01011101 <UI>
<UI>
3
10011100
10011100 </UI>
</UI>
3 New Internet Standards
01001101
01001101 </XML>
</XML>
Compiled User XML-Based
Interfaces User Interface
Softics will provide the Development Tools to allow software
developers to solve these three market challenges
The Next Generation Internet Copyright 息 2000 Softics
10. Copyright 息 2000 Softics
Product Description
Development Tool for Creating 2nd Generation
Applications
1. User Interface Design and Creation
2. Supports Scalable User Interfaces to Fit Wide Range of
Devices
3. Supports All the Leading Internet Standards
4. Interoperates with All Major Back-End Solutions and
Development Environments
11. Copyright 息 2000 Softics
Explore More
Primary Topics
Development Tools Features
Market Size and Competition
Sales and Marketing Strategy
Miscellaneous
Examples of 2nd Generation Applications
Industry Quotes
Exit
Exit