Personal Information
Organization / Workplace
Grenoble Area, France France
Industry
Consumer Products
Website
http://www.license-biz.fr
About
Self entrepreneur, consultant for the toys and games industry with a 20 year experience of the market.
Marketing, business and profit management experience in an international environment - Unilever, Hasbro, strategic as well as operational approach,
- brand management, up to 130m$ NS and 20m$ marketing budget,
- brand action plans, from strategy to hands-on and result oriented approach,
- merchandising and trade marketing approach
- license management and contract negotiations,
- consumer insight and research management,
Specialties: toys and games, licenses, marketing, contract negotiation, trade marketing, advertising, consumer research, international marketing.
I'm also part tim...
Contact Details
Tags
licence
etude
market research
marketing analysis
license
promotion
restauration rapide
database
pgc
retail trade
distribution
marketing
enfant
kids and teens
consumer goods and services
consumer
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