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New Delhi Area, India, Delhi India

Director at Maxoticaa India

Having varied product experience in start ups, turnaround & rapid change environments. KRA's - Business environment-market surveys, competition & market analysis; Evolved businesses with marketing led strategies, segment plans, growth forecasts; Developing product strategy, brands, packaging, pricing; Led Innovations for new products with “custom made” product dev.process ; B2B- Started & grew Key QSR, HORECA & Modern retail business with ability to find & deal with buying centers ; Created & handled marketing channels, communications, supply chain & distribution network for B2C / B2B Markets- Dry & frozen foods; BTL & ATL activities- event & exhibitions ; Ability to design need based...