Vice President - Digital Strategy at Blue Cross Blue Shield of Massachusetts
Industry
Finance / Banking / Insurance
About
Highly motivated senior executive with over 20 years of experience in innovation management and health care, strategic planner, experienced in building digital product portfolios leading to strategic success. Proven track record in delivering business value and growth through rapid bold innovations. Known for inspiring energy, direct style, passion and determination. Experienced in digital customer lifecycle; from acquisition to adoption and engagement. Knowledge of pharmacy, clinic, providers, payer and retail sectors of healthcare.
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