Personal Information
Organization / Workplace
San Francisco Bay Area United States
Occupation
Global, Digital-First Creative Leader. SVP, Lead Group Vocalist @Digitas Health San Francisco
Industry
Advertising / Marketing / PR
About
Digitally savvy storytelling excites me because it helps brands be responsive to how people are living now. People today are impatient and distrusting, parkouring across channels and platforms in swift pursuit of their truth. Their conversations are undermining brands' control over narratives. To stay relevant brands must keep up. Aligning with peoples' nowness helps brands thrive; demonstrate empathy, authenticity and improve trust.
I've been a digital-first creative for over 20 years across a variety of sectors, from beauty & health, to business services and eGovernance. Most recently I've deep dived in health. Starting in Digitas Health's Philly office, where my marketing partner and ...
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