Personal Information
Organization / Workplace
Bengaluru Area, India, Hyderabad India
Occupation
Professor and Area Chair (Marketing)
Industry
Education
About
15 years of industry experience and 10 years of academics.
Published in International and National Journals on issues relating to consumer behavior in retail settings.
A live case on JSW Shopee's Unique Distribution Model is ranked among the top ten cases in the ISB-Ivey Case Competition 2011 and published by Harvard Business Publications and Richard Ivey Publications.
Interested in research and writing of live cases
Specialties: Marketing Management, Retail Management, Sales and Distribution Management
Contact Details