A "statistical significance of 95%" and a "positive return on ad spend" are phrases you want to whisper to me 24/7, 365 days per year. Damn, my wife can even whisper it to me while we make sweet passionate.... food; like desserts and treats (okay, get your mind out of the gutter for a second)!
I love SEO in the morning and PPC in the afternoon and some UX before I go to bed. If I could log into Google Analytics or Search Console during my bath time, I would've most probably give it a shot.
I basically love 'em all and would like to think of myself as the t-shaped marketer. Another one of the marketing industry's fancy-pants phrases to describe a dude/gal that isn't half bad.
Oh, did I...
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