Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
Sleep = overrated. Full stack, growth, B2B. Marketing & PR Director at Transfix.
Industry
Advertising / Marketing / PR
Website
About
WHAT DO I DO?
Reporting to the CTO, I lead marketing and public relations at Transfix, a NYC-based on-demand freight logistics startup. Media call us "Uber of Trucking."​
IN A NUTSHELL, I AM A
Highly abstract thinker and spatial reasoner.
...I love tinkering and strategy. Right at home in the trenches, or elbow-deep in data; yet keenly aware of the relationship between details and the big picture.
Chronic initiator.
...I've built analyst relations, PR, digital marketing, social business and innovation programs from the ground up.
Aspiring data nerd.
...My undergrad in poli-sci & public law shaped my appreciation for solid research & analysis.
Closet artist.
...My long history in.
Contact Details
Tags
social media
b2b
social selling
linkedin
social sales
sales
magazine
magazines
cds global
digital media
social media strategy
social media marketing
content strategy
content marketing
social business
prospecting
demand generation
cold calls
lead generation
buyer mapping
buyer persona
buyer journey
youtube
facebook
twitter
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