My business goal is to be a visionary strategist, trusted by my clients for my ability to assess market conditions and respond accordingly. My passion is to drive brand awareness and generate revenue in a multimedia age where the competition is fierce and customer preferences are in constant flux.
In my various roles in marketing, sales and business development I have been accountable for client acquisition and client retention. In theory we are taught that it is twice as hard to attract a new client as it is to maintain an existing one. However in practice, maintaining an existing client base is a crucial element in any organization鈥檚 ongoing business evolution. I believe both are of.
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