For me the client comes first and growing the clients business has been my primary objective throughout my nine years of experience in media. I pride myself in staying on top of the ever changing media landscape and ensuring that my clients are taking full advantage of opportunities available to them. It is for this reason I have retained one of my biggest clients Panda Retail Company, the largest grocery retailer in Saudi Arabia, for over six years and have assisted them in growing their business year on year. My experience has also led me to acquiring and leading several KSA and GCC clients such as Tetley, the second largest tea brand globaly, and INFINITI.