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Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
Product Innovation, Strategy & UX
Industry
Design
About
Helping clients and teams uncover the WHY, before the WHAT and the HOW. My passion for product innovation lies in creating rich and transformative experiences that disrupt existing & emerging markets, while solving real business problems. I've honed my craft over years of driving ideas from concept to prototype to market launch and beyond. Starting with a hypothesis to formulate a product & brand strategy, every solution is an opportunity to create a delightful and engaging experience that's poised for market growth and adoption. I believe in evidence-based design by gaining validated learning from real users, data and market research, with a process that's rooted in ideation & iteratio...
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