I am a Dutch professional in managing marketing, sales and communication projects in international B2B environments. My main experience is in the B2B foods / food ingredients (flavors) industry.
Contact: Yvonne.Kaptein@upcmail.nl
Education: HEAO, NIMA B, general MBA (2012, UvA), Online Marketing (Ncoi, bachelor, 2014)
Specialties:
- Key industry knowledge: food markets, flavors, key food players and consumer trends.
- new concept development
- digital marketing and strategy
- content marketing (and how to start)
- Managing international sales and B2B marketing projects
- Connecting people in complex matrix organizations
- Working with, managing multidisciplinary teams
- B2B Marketing...
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