Personal Information
Organization / Workplace
Greater Seattle Area United States
Occupation
Principal Consultant
Industry
Advertising / Marketing / PR
Website
http://twitter.com/zigmundAbout
Current activities focus understanding customer behavior and developing online strategies that engage customers and optimize customer experience. This involves understanding how micro-moment engagement methodologies and integration with CRM systems drive new market insights and new marketing opportunities. This interest is combined with a strong background in social media measurement, applied text mining and predictive modeling.
Lengthy practice of building new research products for market research, advisory and consulting companies - including developing business plans and sales processes, managing the creation of product assets and building marketing collateral.
Specialties: Social c...
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