Solid experience gained in different roles in multinational FMCG companies in Sales, Marketing & Trade Mktg functions.
During my career I've developed a deep knowledge of both Modern Trade and Afh/Horeca channels with successful management of a wide range of categories/customers combined with a proven leadership in managing and motivating complex teams.
Frequent and successful participation in international projects involving different functions/categories/countries and bold strategic vision in sales-force reshaping projects.
Specialties:
- Sales strategy
- Sales Force Management (National Key Accounts, Field salesmen and Agents)
- Trade Marketing & Category Management
- New channels dev...
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