M G Parameswaran, or Ambi as he is known is a Brand Coach, Brand Strategist and Founder Brand-Building.com a Brand Advisory.
In a career spanning three+ decades Ambi has handled assignments in marketing, sales and advertising with companies like Rediffusion DY&R, Boots Company and UDI Yellow Pages before dropping anchor at FCB Ulka Advertising over two decades ago. He has helped build numerous brands including Digene, Brufen, Santoor Soap, Sundrop Cooking Oil, TCS, ICICI Bank, Wipro, Indica Cars, Zee TV among others.
He served as VP, then as CEO of FCB Ulka from 2003 to 2013, and as Advisor before moving out to set his own Brand Advisory unit Brand-Building.com.
Ambi has been cont...
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