Helping companies identifying the gaps between where they are and where they need to be, then closes them.
Digital used to be a siloed area of expertise 鈥� a set of skills locked up in the marketing or ecommerce department. Not any more.
Today, digital is moving into the heart of every customer-facing discipline: sales, marketing, service and beyond, powered by three drivers:
* The self-educating consumer empowered by search
* The connected conversation driven by social media
* The always-on economy powered by mobile
It鈥檚 not good enough to have a freestanding 鈥榙igital team鈥� any more. Today鈥檚 winners will be the companies who weave digital into everything they do.
Serial entrep
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