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Reading development ideas for 
engaging an older audience in 
libraries 
Brent Libraries
Health Focus 
? Health talks & Keep fit sessions 
? Alternative health events improving awareness and 
prevention 
? Author & health specialist talks 
? Improved selection of health books 
? Partnership projects with Health and Sports teams
Craft work galore & board games plus¡­ 
? Crochet and knitting clubs 
? Learn basic pottery 
? Craft workshops for items for home use 
? Jewellery workshops 
? Scrabble, chess and quizzes
Food and appreciation Club 
? Healthy food cooking and practices 
? Natural foods; introducing new foods and herbs 
? Alternative diets 
? Author talks 
Don¡¯t forget great book promotion displays to 
encourage borrowing
Gardening 
? Growing plants indoors and outside 
? Growing your own herb garden and medicinal plants 
? Hosting gardening surgeries like gardener¡¯s question 
time on Radio 4 
? Author talks 
? Improved selection of gardening books
Partnership working 
Work with local partners to 
explore new ways of 
delivering joint events 
Focus on art workshops 
? Arts and Heritage 
Services 
? Health & Sports 
? Adult Social Care 
? Equalities and Diversity 
Team
Good practice from other Library Services 
? Surrey County Council 
? Birmingham 
? Northamptonshire 
? Staffordshire 
? Bexley 
? Havering 
? Waltham Forest 
? Lambeth
Good practice to focus on the health 
agenda 
? Arts and Older People with consultant Karen Taylor 
? For best practice contact Surrey libraries. See also 
their Reminiscence collection 
? Successful History project in Birmingham : authentic 
experiences of the community leading to common 
threads of activity 
? ¡°Reggae bingo¡±, blues installation
What really works 
? Establishing relationships between people, not 
between people and organisations 
? Projects where an artist or officer starts with the 
relationships outside the walls of their organisation 
and listens to the people they are trying to reach 
? Outreach projects based on listening and sharing of 
experiences 
? What happens outside the venue in the early days 
seems to make the difference
Northamptonshire 
? Application for bus passes 
? Volunteering for older people 
? Tech clubs : younger people teaching older people 
? Making links with Dementia Friends ¨CAlzheimer¡¯s 
Society ¨C trainings and talks
Staffordshire 
? Health walks from some libraries 
? Very popular local and community history events 
? Contact scott.whitehouse@staffordshire.gov.uk
Bexley 
? New handicraft stock 
? ¡®Stitch and sew¡¯ sessions : handicraft, share skills, 
chat etc. 
? ¡®Games clubs¡¯ 
? All volunteer led 
? Joint sessions with our ¡®Pop in parlours¡¯- ran by Age 
UK IT sessions, Wii sessions etc.
Havering 
? ¡°In Stitches¡± and ¡°knit and natter¡± 
? Craft and chatter clubs 
? Free but small charge for refreshments 
? Volunteers ran by charity crafters 
? ¡°Young at Heart¡± groups ¨Cspeakers from the local 
community and other council departments 
? Limited success with self-ran art groups 
? Very successful ¡°Living Gratefully¡± group ¨Crequires more 
staff interaction 
? Food and natter ¨C sharing of recipes on a particular theme 
? Allocated staff to start, welcome and make tea half way 
through
Waltham Forest 
? Partnerships with Museums and archives 
? Commissioning of a local writer and partnership with 
The National Archive 
? Stories of Migration : monologue performance with 
fantastic impact
Lambeth 
? ¡°Reminiscence¡± talks 
? Elders talking to children ¨C stories of immigration in 
the 50¡¯s and 60¡¯s 
? Film clubs (needs licensing) 
? Music from the past 
? Storytelling/poetry readings
How do we spread the word in Brent Libraries? 
? Wider publicity through social media and existing 
marketing 
? Links with Adult Learners Week and other initiatives 
? Staff signposting 
? Tailored promotions and interactions with existing 
groups 
? Marketing leaflets within libraries & outreach -¡°What¡¯s 
On¡±
Ad

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Reading and development ideas for engaging an older audience

  • 1. Reading development ideas for engaging an older audience in libraries Brent Libraries
  • 2. Health Focus ? Health talks & Keep fit sessions ? Alternative health events improving awareness and prevention ? Author & health specialist talks ? Improved selection of health books ? Partnership projects with Health and Sports teams
  • 3. Craft work galore & board games plus¡­ ? Crochet and knitting clubs ? Learn basic pottery ? Craft workshops for items for home use ? Jewellery workshops ? Scrabble, chess and quizzes
  • 4. Food and appreciation Club ? Healthy food cooking and practices ? Natural foods; introducing new foods and herbs ? Alternative diets ? Author talks Don¡¯t forget great book promotion displays to encourage borrowing
  • 5. Gardening ? Growing plants indoors and outside ? Growing your own herb garden and medicinal plants ? Hosting gardening surgeries like gardener¡¯s question time on Radio 4 ? Author talks ? Improved selection of gardening books
  • 6. Partnership working Work with local partners to explore new ways of delivering joint events Focus on art workshops ? Arts and Heritage Services ? Health & Sports ? Adult Social Care ? Equalities and Diversity Team
  • 7. Good practice from other Library Services ? Surrey County Council ? Birmingham ? Northamptonshire ? Staffordshire ? Bexley ? Havering ? Waltham Forest ? Lambeth
  • 8. Good practice to focus on the health agenda ? Arts and Older People with consultant Karen Taylor ? For best practice contact Surrey libraries. See also their Reminiscence collection ? Successful History project in Birmingham : authentic experiences of the community leading to common threads of activity ? ¡°Reggae bingo¡±, blues installation
  • 9. What really works ? Establishing relationships between people, not between people and organisations ? Projects where an artist or officer starts with the relationships outside the walls of their organisation and listens to the people they are trying to reach ? Outreach projects based on listening and sharing of experiences ? What happens outside the venue in the early days seems to make the difference
  • 10. Northamptonshire ? Application for bus passes ? Volunteering for older people ? Tech clubs : younger people teaching older people ? Making links with Dementia Friends ¨CAlzheimer¡¯s Society ¨C trainings and talks
  • 11. Staffordshire ? Health walks from some libraries ? Very popular local and community history events ? Contact scott.whitehouse@staffordshire.gov.uk
  • 12. Bexley ? New handicraft stock ? ¡®Stitch and sew¡¯ sessions : handicraft, share skills, chat etc. ? ¡®Games clubs¡¯ ? All volunteer led ? Joint sessions with our ¡®Pop in parlours¡¯- ran by Age UK IT sessions, Wii sessions etc.
  • 13. Havering ? ¡°In Stitches¡± and ¡°knit and natter¡± ? Craft and chatter clubs ? Free but small charge for refreshments ? Volunteers ran by charity crafters ? ¡°Young at Heart¡± groups ¨Cspeakers from the local community and other council departments ? Limited success with self-ran art groups ? Very successful ¡°Living Gratefully¡± group ¨Crequires more staff interaction ? Food and natter ¨C sharing of recipes on a particular theme ? Allocated staff to start, welcome and make tea half way through
  • 14. Waltham Forest ? Partnerships with Museums and archives ? Commissioning of a local writer and partnership with The National Archive ? Stories of Migration : monologue performance with fantastic impact
  • 15. Lambeth ? ¡°Reminiscence¡± talks ? Elders talking to children ¨C stories of immigration in the 50¡¯s and 60¡¯s ? Film clubs (needs licensing) ? Music from the past ? Storytelling/poetry readings
  • 16. How do we spread the word in Brent Libraries? ? Wider publicity through social media and existing marketing ? Links with Adult Learners Week and other initiatives ? Staff signposting ? Tailored promotions and interactions with existing groups ? Marketing leaflets within libraries & outreach -¡°What¡¯s On¡±