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AFFILIATIONS
Marketing Strategist Assistant- August 2016- present
 Developed strategy to elevate the university’s brand
 Planned on-campus events, photo shoots, and marketing campaigns for University product
Miami University Fashion and Design: PR/Marketing Director- August 2015-present
 On a board that plans a fashion show attended by over 1,000 people
 Drove and launched rebrand of a new era of the organization
 Oversee a PR/ Marketing sub-committee of 120 members
 Organize and run/ oversee social media forums
 Design, order, and print marketing materials for all events
 Organize photo shoots and video promotions
Chi Omega Fraternity: PR/Marketing Director and Recruitment Board- January 2016-January 2017
 Oversee and collaborate with a PR/ Marketing committee
 Design and collaborate with shirt companies to order apparel for 150 members
 Oversee social media forums
 Collaborate with executive board to market all sorority events
Dance Theatre: Choreographer and Member- August 2013- May 2016
 Schedule and run rehearsals
 Manage time to have a 10+ minute choreographed piece within a couple of months
WORK EXPERIENCE
Inside Chicago Program- January2016
ï‚· Analyzed and identified the needs and challenges of marketing and communication
ï‚· Learned to exhibit critical thinking on industry trends and client needs
GRP Media Internship- January2016 and Starcom Mediavest Internship- June- August2016
ï‚· Exposure to Nielsen Adviews and eTelmar media planning systems
ï‚· Researched new media trends, digital capabilities, and marketinginsights
ï‚· Contributed to marketing recap decks
ï‚· Analyzed demographic data relating to various client targets, consumers, and competitors
ï‚· Learned strategy development process starting from planning to buying and optimization of media across
various platforms
ï‚· Created benchmarks data sheets for campaigns, ad sets, and ads
Nordstrom- May 2014- 2016– Seasonal employee and Apple Tree Boutique- 2016- present
 Provided customer service by making style recommendations and listening to customer needs
 Achieved top sales rankings while working off of 100% commission
 Merchandised floor for our department to appeal to customers using fashion-merchandising knowledge.
Caroline Cliff Photography - 2012- Present
 Takeaction and still photography for athletes, families, and companies using digital photography
Caroline Cliff
847.917.8012
cliffcm@miamioh.edu
21193 North Taylor Lane, Barrington, IL 60010
RELEVANT SKILLS
Proficientin Spanish, all social media
forums,Digital and Film Photography,
PhotoshopElements, CPREandCision
certified, FacebookBlueprint, Twitter
Flight School,Website development
EDUCATION: MiamiUniversity ofOhio
Major:International Studies
Minors: FashionDesign and Spanish
Study Abroadin Spain
Academic Recognition:All sorority GPA award

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2017 caroline cliff resume

  • 1. AFFILIATIONS Marketing Strategist Assistant- August 2016- present  Developed strategy to elevate the university’s brand  Planned on-campus events, photo shoots, and marketing campaigns for University product Miami University Fashion and Design: PR/Marketing Director- August 2015-present  On a board that plans a fashion show attended by over 1,000 people  Drove and launched rebrand of a new era of the organization  Oversee a PR/ Marketing sub-committee of 120 members  Organize and run/ oversee social media forums  Design, order, and print marketing materials for all events  Organize photo shoots and video promotions Chi Omega Fraternity: PR/Marketing Director and Recruitment Board- January 2016-January 2017  Oversee and collaborate with a PR/ Marketing committee  Design and collaborate with shirt companies to order apparel for 150 members  Oversee social media forums  Collaborate with executive board to market all sorority events Dance Theatre: Choreographer and Member- August 2013- May 2016  Schedule and run rehearsals  Manage time to have a 10+ minute choreographed piece within a couple of months WORK EXPERIENCE Inside Chicago Program- January2016 ï‚· Analyzed and identified the needs and challenges of marketing and communication ï‚· Learned to exhibit critical thinking on industry trends and client needs GRP Media Internship- January2016 and Starcom Mediavest Internship- June- August2016 ï‚· Exposure to Nielsen Adviews and eTelmar media planning systems ï‚· Researched new media trends, digital capabilities, and marketinginsights ï‚· Contributed to marketing recap decks ï‚· Analyzed demographic data relating to various client targets, consumers, and competitors ï‚· Learned strategy development process starting from planning to buying and optimization of media across various platforms ï‚· Created benchmarks data sheets for campaigns, ad sets, and ads Nordstrom- May 2014- 2016– Seasonal employee and Apple Tree Boutique- 2016- present  Provided customer service by making style recommendations and listening to customer needs  Achieved top sales rankings while working off of 100% commission  Merchandised floor for our department to appeal to customers using fashion-merchandising knowledge. Caroline Cliff Photography - 2012- Present  Takeaction and still photography for athletes, families, and companies using digital photography Caroline Cliff 847.917.8012 cliffcm@miamioh.edu 21193 North Taylor Lane, Barrington, IL 60010 RELEVANT SKILLS Proficientin Spanish, all social media forums,Digital and Film Photography, PhotoshopElements, CPREandCision certified, FacebookBlueprint, Twitter Flight School,Website development EDUCATION: MiamiUniversity ofOhio Major:International Studies Minors: FashionDesign and Spanish Study Abroadin Spain Academic Recognition:All sorority GPA award