I鈥檓 a passionate digital professional with a pragmatic approach. I firmly believe in placing people at the centre of the design process and that research should be utilised where possible.
I also have a keen interest and specialist experience in employing metrics and data to digital marketing, specifically web analytics and quant research.
I run Nomat which has specialties in digital and interface strategy, stakeholder consultation, facilitating workshops, management, interaction design, focus groups, ethnographic research, usability testing, card sorting, IA development, depth interviews, surveys, personas, heuristic evaluations...
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