Personal Information
Organization / Workplace
San Francisco Bay Area United States
Occupation
Strategist at Organic
Industry
Advertising / Marketing / PR
About
How to build a strategist like me:
1) Take a college student with an anthropology/theatre double major.
2) Layer on three years of working in marketing for a small business.
3) Add two years of learning about planning from people who learned their lessons in the field.
4) Set with experience in integrated planning for CPG (beauty & pet) and Pharma clients.
5) Add a layer of B2B brand building and content marketing
6) Garnish with optimism.
Specialties: Brand belief/ behavior development, audience segmentation, data analysis, network analysis, multi-platform strategy, customer insight, self-defense instruction.
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