Gary Klein's book is a book every planner should read. It is an academic but surprisingly useful look at how insights are developed. If you don't have time here are the cliff's notes.
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Insight Paths, a book summary in 24 slides
1. S E E I N G W H AT O T H E R S D O N T
T H E R E M A R K A B L E WAY S W E G A I N I N S I G H T S
B R I E F S U M M A RY O F G A RY K L E I N S
2. 1 9 2 6
4 S TA G E M O D E L
G R A H A M WA L L A S
T R A D I T I O N A L M O D E L F O R
C O N T E X T
This is a look at two theories about how we gain
insight taken from Gary Kleins book. This serves as
a practical guide to understanding insight.
2 0 1 3
3 PAT H M O D E L
G A RY K L E I N
P R O P O S E D M O D E L
R E S E A R C H P S Y C H O L O G I S T
S T U D Y I N G D E C I S I O N M A K I N G
3. G A RY K L E I N
Insights shift us toward a new story, a new set of
beliefs that are more accurate, more
comprehensive, and more useful.
W H AT D O I N S I G H T S D O ?
4. G R A H A M WA L L A S
T H E F I R S T M O D E R N
A C C O U N T O F I N S I G H T
!
4 S TA G E S O F C O N T R O L
From The Art of Thought (1926)
1. Preparation - examine the problem
2. Incubation - seek out mental
relaxation and stop thinking about
the problem
3. Illumination - the result of a train of
unconscious associations
4. Validation
5. G A RY K L E I N
A U T H O R O F S E E I N G
W H AT O T H E R S D O N T
Collected 120 different
stories of insight
Coded each with similar
factors and proposed a
three path model
Feels the Wallas model
helped foster the idea of
insight as magic
* S P O I L E R A L E RT :
I N S I G H T S A R E N T M A G I C
6. W H E R E I N S I G H T S C O M E F R O M
T H E T H R E E PA T H M O D E L O F I N S I G H T
C O N N E C T I O N
C O I N C I D E N C E C U R I O S I T Y:
S P O T A N I M P L I C A T I O N
C O N T R A D I C T I O N
F I N D A N I N C O N S I S T E N C Y
C R E AT I V E
D E S P E R AT I O N
E S C A P E A N I M PA S S E
U S E W E A K
A N C H O R T O
R E B U I L D T H E
S T O RY
A D D N E W
A N C H O R
D I S C A R D A
W E A K
A N C H O R
C H A N G E S I N H O W W E
U N D E R S TA N D
A C T | S E E | F E E L | D E S I R E
T R I G G E R
A C T I V I T Y
Change the story
that anchors your
thinking
O U T C O M E
7. T H E M O T H E R O F
A L L S C I E N T I F I C
I N S I G H T S
C O N N E C T I O N PA T H
8. D A R W I N &
WA L L A C E
both of these men were naturalists
exploring different regions of the world
Darwin exploring the Galapagos,
Patagonia & Cape Verde amongst
others
Wallace exploring the Malay
Archipelago
both read An Essay on the Principle of
Population by Thomas Malthus
both applied the idea of population
growth dependent on competition for
resources to explain species variation
Their insight - natural selection
C O N N E C T I O N PAT H
9. The connection path was by far the most dominant
path to insight. However only 45 of the cases
codified used connections alone. An additional 53
cases used connection + one other path to insight.
C O N N E C T I O N PAT H
10. R E A D H I S B O O K F O R M O R E E X A M P L E S O F I N S I G H T
G A I N E D T H R O U G H T H E C O N N E C T I O N PAT H
T H E B A T T L E O F TA R A N T O
A L I S O N G O P N I K - B R O C C O L I & G O L D F I S H
L E R O Y B U T L E R & T H E S U P E R B O W L
A L E X A N D E R F L E M M I N G & P E N I C I L L I N
W I L H E L M R O E N T G E N & X - R A Y S
R U S S E L O H L & T R A N S I S T O R S
J O C E LY N B E L L B U R N E L L & P U L S A R S
C O N N E C T I O N PAT H
11. C H O L E R A &
T H E B R O A D S T.
P U M P
C O N T R A D I C T I O N PA T H
12. J O H N S N O W
The existing theory is that cholera was
spread in the air- the Miasma theory
John snow saw a few contradictions
there was no impact on patients lungs
patients in the same room did not get it
His insight was that it was spread by what
people ate or drank
An outbreak of cases seem to surround
the Broad St. Pump
However, workers at a local brewery
didnt get cholera even though they
were breathing the same air
Later it was found the Broad St. Pump had
a cesspool that ran into some of the cracks
in its pipes.
N O T T H AT O N E
T H AT O N E
C O N T R A D I C T I O N PAT H
13. Contradiction insights showed up in 38% of the
cases making it the second most common path to
insight, after the connections pathway.
C O N T R A D I C T I O N PAT H
14. R E A D H I S B O O K F O R M O R E E X A M P L E S O F I N S I G H T
G A I N E D T H R O U G H T H E C O N T R A D I C T I O N PAT H
S T E V E E I S M A N & S U B P R I M E M O R T G A G E S
J O H N PA U L S O N & T H E R E A L E S TA T E B U B B L E
M I C H E L B U R RY S H E D G E F U N D
G R E G L I P P M A N N A N D M O R T G A G E D E FA U LT R A T E S
G E N E PA R K A T A I G
M E R E D I T H W H I T N E Y & T H E C O L L A P S E O F B E A R S T E R N S
A L B E R T E I N S T E I N & T H E T H E O RY O F R E L A T I V I T Y
C O N T R A D I C T I O N PAT H
15. F I G H T I N G F I R E
W I T H F I R E
C R E A T I V E D E S P E R A T I O N PA T H
16. WA G N E R
D O D G E
12 of 15 smoke jumpers were killed in a fire after
being trapped by an unexpected collision of fire
and wind in Mann Gulch
A fire on an opposite slope jumped sides putting
the smoke jumpers in danger
Dodge had four beliefs to anchor his understanding
A steep uphill slope that favors fire over runners
Fire behind picking up speed
Safety ahead - a rocky ridge would be safe (two
people made it to the ridge)
Heavy dry grass fueling the fire
Dodge started a fire in front of him and took refuge
in its ashes - no one else on the team understood
what he was doing he didnt have time to explain
the idea of an escape fire
C R E A T I V E D E S P E R A T I O N PA T H
17. The least common path to insight from this work
included creative desperation in 25% of the cases
often in combination with another path.
C R E A T I V E D E S P E R A T I O N PA T H
18. R E A D H I S B O O K F O R M O R E E X A M P L E S O F I N S I G H T
G A I N E D T H R O U G H T H E C R E AT I V E D E S P E R AT I O N PAT H
A R O N R A L S T O N T R A P P E D B Y A B O U L D E R
C H E RY L C A I N & T I M E C A R D S
D A V I D C H A R LT O N & T H E G L A S S C O A T I N G S
N A P O L E O N A T T O U L O N
C R E A T I V E D E S P E R A T I O N PA T H
19. R E V I S I T I N G WA L L A S 4 S T E P M O D E L
1. Preparation
In 18% of Kleins cases insights were accidental and had no preparation.
2. Incubation
Only 5 of the cases clearly involved incubation and the creative desperation path
has no time for incubation to take place. In 39% of cases incubation was impossible.
3. Illumination
56% of cases included an epiphany the other 44% were gradual. The coincidence
path requires seeing an anomaly several times and testing hypotheses before
coming to a conclusion
4. Verification
Still seems like a good idea.
20. K N O W T H E PAT H Y O U R E O N
M I N D S E T S T H A T H E L P D E L I V E R I N S I G H T
C O N N E C T I O N
C O I N C I D E N C E C U R I O S I T Y:
S P O T A N I M P L I C A T I O N
C O N T R A D I C T I O N
F I N D A N I N C O N S I S T E N C Y
C R E AT I V E
D E S P E R AT I O N
E S C A P E A N I M PA S S E
U S E W E A K
A N C H O R T O
R E B U I L D T H E
S T O RY
A D D N E W
A N C H O R
D I S C A R D A
W E A K
A N C H O R
C H A N G E S I N H O W W E
U N D E R S TA N D
A C T | S E E | F E E L | D E S I R E
Is insight about breaking out of an impasse? Yes, for the creative desperation path,
but not the others.
Does incubation help? Maybe in the contradiction or connection paths but it is
impossible on the creative desperation path.
Does experience get in the way? Yes on the creative desperation path, but not on
others.
Should we keep an open mind? Yes, on the connection and creative desperation
paths, but not on the contradiction path.
Should we be skeptical? Yes, for the contradiction path, but not for the others.
Is insight about filling a gap? Yes, on the connection path, but not the others.
21. H O W T O I N C R E A S E P E R F O R M A N C E
P E R F O R M A N C E
I M P R O V E M E N T S
G R O W T H
C O N T R O L
Errors &
Uncertainty
Insights
Problem solving
approaches (sigma six)
Managers of algorithms
Innovation approaches
(design thinking)
masters of heuristics
22. G A RY K L I E N
When we put too much energy into eliminating
mistakes, were less likely to gain insights.
23. T W I N S T U D Y F I N D I N G S
H O W T O D I S C O V E R A N I N S I G H T W I T H T H E S A M E
A M O U N T O F I N F O R M AT I O N A S O T H E R S
G R I P P E D B Y
F L AW E D B E L I E F S
L A C K O F
E X P E R I E N C E
PA S S I V E S TA N C E
C O N C R E T E
R E A S O N I N G
E S C A P E D F I X AT I O N
O N F L AW E D B E L I E F S
E X P E R I E N C E
A C T I V E S TA N C E
P L AY F U L
R E A S O N I N G
N O I N S I G H T G A I N E D I N S I G H T
24. G A RY K L I E N
The magic of insights stems from the force
for noticing connections, coincidences, and
curiosities; the force for detecting
contradictions; and the force of creativity
unleashed by desperation. That magic lives
inside us, stirring restlessly.