For the past 14+ years I麓ve been working in the FMCG & Financial industry in different marketing and sales areas with International experience and significant Hispanic consumer knowledge, acquired through different roles such as Commercial Director, Marketing Manager, Trade marketing Manager, National accounts Manager, and Training Manager at Grupo Salinas, Heineken, Cervecer铆a Cuauht茅moc Moctezuma (FEMSA Cerveza), and PepsiCo.
I have a solid sales/marketing knowledge and expertise. Understand the role of brand portfolio, brand strategies , marketing programs, consumers , media, information analysis, logistics, and how to impact sales through consumers.
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