Responsible for management and application of the Business and Commercial strategy of the Bank, in electronic channels.
Main achievements:
鈥� New home banking platform (Agile methodology as a demander);
鈥� New web site (www.bbva.pt) fully integrated with home banking platform;
鈥� New transactional mobile app.
Other responsibilities:
鈥� Responsible for the Content Management, SEO and Information Architecture for digital platforms;
鈥� Daily partnership with Marketing Department in order to align bank鈥檚 digital initiatives;
鈥� Responsible for analytic delivering (statistics, user journey analysis, etc..);
鈥� Bridge between Business Development and Technology departments for Digit...
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