Financial business partner to Global Alliance & Venture team; financial management of global sports marketing assets (FIFA, Olympic, UEFA) and their activation, global sports marketing events activation, Global Music Marketing, Global Gaming Marketing & Global Marketing Ventures functions. Build and verify marketing asset activation budget versus strategic objectives and deliverables. Build budget management and control process to ensure effective use of budget resources in line with corporate policy and guidelines.
Financial process manager of Coca-Cola鈥檚 EKOCycle partnership, marketing assets; accountable for overall financial operations of new activation initiative in Europe
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