Creative, strategic, analytical and results-driven B2B marketer, focused on ensuring that marketing is run as an accountable business function.
Strong advocate of closed-loop marketing and sales alignment to achieve fastest path to revenue.
Demonstrated accomplishments on both sides of the desk: As a corporate marketer responsible for translating business vision into marketing results. And on the service-side, with 16 years agency experience developing and managing integrated marketing programs that strengthened brands, created demand, increased lead conversion rates and generated ROI.
Specialties:
鈻篠trategic planning
鈻篗arketing & sales team building
鈻篋emand generation consulting ...
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