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Amsterdam Area, Netherlands, 1 Netherlands

Keynote Speaker & Author at CoolBrands

Writing / Publishing

In 2002 I started a storytelling expedition 'Around the World in 80 Brands'... meeting ‘people with a vision’ and ‘brands with a purpose’. I traveled around the world several times, interviewed over 800 brand owners and published 16 books with a selection of the best stories. My job? I CREATE 'BRANDED CONTENT' FOR BRANDS AND COMPANIES. Branded content is high quality, entertaining content. It has the power to help companies to incorporate product placement in an entertaining way, which results in an enhanced company and product image, better consumer relationship, and boost sales. I HELP PEOPLE WITH THEIR ONLINE PERSONAL REPUTATION We live in a reputation economy. It is getting mor