More then 14 years experience in Sales Management, Key Account Management, Product Management, Trade Marketing, Human Resources, Public Finances and Banking.
Main tasks developed:
- Definition of Commercial strategy for Portugal consumer business
- Definition and implementation of which key account strategy
- SWAT analysis of the business / key accounts / product strategy
- Annual Agreement negotiation
- Conciliation of local and international strategy
- Development, implementation and controlling of Taylor-made Promotional Plan and POS activities
- Control and supervision of sales rep. and merchandising team
- Concept and developed of specified product range for each cust...
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